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Search Headlines & Links: Mar. 15, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
Search Engines and Frames
Explains how to make a frames site accessible to search engines and humans without having to build a separate site.
ContextWeb Lets Publishers Name Their CPM
Contextual ad network ContextWeb is rolling out a new pricing model that allows publishers in its network to set their own CPM rates for…
Q&A With Ask.com’s Gary Price
Gary Price, Ask.com's director of online information resources, talks about his role in reaching out to the research and librarian communities.
Has Video Search Arrived?
It’s sad but true — we can measure the maturity of any market by the ways it gets manipulated. By that measure, according to…
It’s More Than Visits Alone
We have waited patiently for the web analytics companies to develop some consumption metric beyond page views. It’s worth thinking about yesterday’s comScore news…
IAB Issues Guidelines for Lead Quality
The Interactive Advertising Bureau’s Lead Generation Committee has published a practical set of guidelines to assist advertisers in measuring lead quality, “The Marketer and…
Yahoo Puts Addition on Brickhouse
Looks like Yahoo’s getting serious about its new Brickhouse internal incubator. It has hired seasoned entrepreneur Salim Ismail to run the unit, according to…
Google to Anonymize Server Logs
In an effort to put users at ease and eliminate some privacy concerns, Google will begin anonymizing server log data after 18-24 months. “By…
Google’s Local Business Center and the Webification of SMBs
More providers are wising up to the tactic of offering small businesses a free and easy way to get online, in hopes that they…
Search Headlines & Links: Mar. 14, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
The Webification of SMBs
The recent enhancements to Google’s Local Business Center is the latest example of companies engaging in what Kelsey Group analyst Michael Boland calls the…
Microsoft Confirms Tellme Acquisition
The rumors that Microsoft was about to acquire voice-enabled mobile search provider Tellme have been confirmed, with an announcement from Microsoft today. “Speech is…
Get Your Sponsors First?
“If you want to put a film festival a long way from the highway, good luck. But if you have an exit and a…
Lenovo to Pre-Load Windows Live Toolbar
Microsoft announced its first major distribution deal for Windows Live services, including desktop access to the Windows Live portal and a pre-loaded Windows Live…
John Marshall and Eric Enge Talk About Click Fraud
Clicktracks is well known as a significant player in the analytics space, and is in particular well known for the click fraud analysis tools…
What Makes Good Content Great?
When you’re creating content for SEO purposes, there’s clearly a difference in the quality of that content on a site-by-site or even a day-to-day…
Can “Visits” Replace the Pageview?
In an attempt to provide advertisers with a new way to measure site traffic, comScore has added a new metric to its Media Metrix…
Google Audio Ads Expands Beta
Google is expanding its beta test of audio ads, which began in December with a limited number of advertisers. The Audio Ads team issued…
Adam Lasnik comments on Spam Complaints and Dupe Content
There is a good post by Adam Lasnik on the processing of spam complaints. Adam also talks a bit about duplicate content in his…