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Why Google Beat Inktomi: the Inside Story From Former Engineer
Inktomi back in the day was the top search engine and worth billions. But the story that you don't hear very often is how…
Google Penguin & Unnatural Links: How to Protect Your Site Moving Forward
Are you a business owner hit by Google's Penguin update? Arm yourself with the tools necessary to understand what may have caused your search…
When to Post on Facebook, Twitter, Tumblr for Maximum Effect [Study]
Posting content at specific times of the day and days of the week helps marketers better reach their audience and see the virality of…
Howard Carter King Tut Google Logo Pays Homage to Famous Archaeologist
Today's Google Doodle is a tribute to archaeologist Howard Carter, who discovered King Tutankhamun’s tomb in 1922. The logo features Carter standing in front…
In-house SEO, SEO Agency, or Both? 17 Points to Consider
While efficient, SEO is also a complex online marketing channel for acquiring new customers. Is it better to have one or more in-house SEOs…
Top 5 Reasons Why SMBs Should be Afraid of Social Media
Social media presents great risks as it does rewards for small and medium-sized businesses. With an increasing number of SMBs exploring the power of…
3 Underused Features of Google Analytics
Within Google Analytics exists a wealth of available data that is often overlooked. Here are three features that can give you a fresh look…
Authority, Scoring, Freshness Signals Among Google’s April Algorithm Updates
While Google’s Penguin update, unnatural link warnings, two Panda refreshes, and a parking domain classifier issue made headlines in April, Google announced that is…
How to Maintain Social Shares After a Site Migration
One of the greatest joys of site migration is discovering that your social share counts don’t follow 301 redirects. But those Facebook Likes, Tweets…
Google, Big Data & What it Means for SEO
Google is a big data company, so the future of the search industry will be informed by the field of big data. As primary…