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Search Engine Optimization in a Down Economy
During the last downturn, we witnessed Google become a leader in their space without a huge marketing budget. They had a better widget. To…
Facebook Marketplace: Now Powered by Oodle
Facebook launched its Marketplace in 2007, giving users the ability to sell household goods via the social network. Now, Marketplace has been given an…
MapQuest Launches On-Map Search Tool: Find Coffee On Your Route
MapQuest has enhanced its Business Locator with an On-Map Search Tool. The tool helps users find businesses along routes they plan with MapQuest. This…
Trulia Experiences Record Growth for Community Feature in February 2009
Real estate search site Trulia experienced record growth for its community-based feature, Trulia Voices, last month. The topics showing the most growth were: Foreclosure…
Firefox Greasemonkey Script Returns Realtime Tweets in Google Searches
Mark at MT-Hacks is quite the genius. He’s created a Greasemonkey script that will return real-time Tweets in your Google searches, if you’re using…
Matt Cutts: Slap the Nofollow on Those Paid Posts
Google spam czar Matt Cutts is weighing in on “sponsored conversations” which is a fancy pants way of saying “paid posts.” This is where…
Flickr Extends Video to All Members; Enables HD and ‘Flickr Clock’
Last year, Flickr began allowing its Pro members to upload 90 second videos. Now, Flickr is letting all members upload videos, but there’s a…
Google Analytics Launches Skills Qualification Program
Google Analytics is launching a skills qualification program. Think Google Adwords certification, but for Google Analytics. The program is called Google Analytics IQ –…
SearchDay | 5 Search Topics You Need to Discuss with Your Client
Today's search engine marketing news and opinion: 5 Search Topics You Need to Discuss with Your Client; Local Search 101; Live Search to Get…
5 Search Topics You Need to Discuss with Your Client
Knowing how to talk about these topics will improve your client communication and help foster more effective and rewarding business relationships. After all, search…
AOL Partners with Grocery Shopping Network for Food Niche
AOL is partnering with the Grocery Shopping Network for its Food portal. Users will be able to search UCook.com’s 65,000 recipes; wine pairings; and…
Local Search 101, Part 1
Are you looking to venture beyond the printed yellow pages? You should be. As the economy opens the door of opportunity for many people…
New Engine Ready Tool Aids Landing Page Creation
Search Engine Watch has written much about the need for landing page testing, but how do you know what to test in the first…
Live Search to Get New Brand, Features
Major hat tip to LiveSide.net for gathering the bits and pieces coming out about Live Search’s new brand and features. It seems a Microsoft…
CitySquares Expands to 50 States
CitySquares began as a local search site for cities in the Northeast. Last year, they announced their plans for a nationwide expansion as data…
Guy Kawasaki and Matt McGowan to Hold SES Webcast on Friday
Guy Kawasaki and Matt McGowan will be holding an SES Webcast on Friday, March 6, at 10 a.m. (PST), 1 p.m. (EST), 6pm (GMT).…
Fighting Off Microsoft Take Over Cost Yahoo $79 Million
Yahoo disclosed in a SEC filing Friday that they spent $79 million to stop the Microsoft take over, which I am sure will annoy…
Yahoo Announces Changes In Algorithm
Yahoo confirmed Friday that the changes noted by others had been in the works for a few days and would continue for a few…
SearchDay | You Can’t (NOT) Afford to Invest in SEM Analytics
Today's search engine marketing news and opinion: You Can't (NOT) Afford to Invest in SEM Analytics; A Rose Translated Into Another Language Can Be…
You Can’t (NOT) Afford to Invest in SEM Analytics
While more advanced Web analytics packages may seem out of reach for some marketers, at some point you have to ask if you can…