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Content

A Few Lessons I Learned About Online Writers Down on the Content Farm

Post-Panda, more companies and marketers seem to realize that you get what you pay for with web content. So how did content farms grow…

By Miranda Miller · 04 Aug 2011

SEO

Google Adds “Fetch as Googlebot” URL Submission Tool

Google has updated its tools for submitting a URL for indexing. The new tool, titled "Fetch as Googlebot," lets users have their site reviewed…

By Rob D Young · 04 Aug 2011

Industry

Bing Now Powers Yahoo Organic Search Results in 6 More Countries

Bing now powers Yahoo’s organic search results in the UK, France, Germany, Spain, Italy, and India. The back-end change, part of the Search Alliance…

By Danny Goodwin · 04 Aug 2011

Mobile

Google Android Nears 50% Market Share, iOS Reaches Second Place

Google's Android platform has seen growth that exceeds even the wildest of expectations. Android now holds 48 percent of global market share, while the…

By Rob D Young · 03 Aug 2011

Industry

Chrome 13 With Instant Pages Launches & How Browser Loyalty Impacts Search

Chrome 13 is out now and features Google Instant Pages. Meanwhile, Chrome continues to gain ground on a global scale, and recent studies show…

By Rob D Young · 03 Aug 2011

Social

Google+ Usage & Traffic Slows as Buzz Dies Down

Since last we checked in on who is using Google+ and how often, a trio of conflicting reports have been released, giving us an…

By Danny Goodwin · 03 Aug 2011

Industry

Bada Bing! It’s Baidu Bing – English Search Marketing In China

The Baidu-Bing relationship provides a win-win situation for two of the world’s most important search engines. As an exciting new level of cooperation unfolds,…

By Michael Bonfils · 03 Aug 2011

Industry

Report: Google EU Antitrust Expands, Up to 9 Complainants

The European Google antitrust investigation, which has been ongoing since November 2010, is continuing to grow. According to two sources familiar with the matter,…

By Rob D Young · 03 Aug 2011

Industry

7 Google Projects Shut Down in the Page Era (The Google Friends Newsletter is the Latest)

Google just halted the Google Friends newsletter after providing Google updates for 13 years – but that's far from the whole story. Here are…

By Rob D Young · 02 Aug 2011

Industry

10 Key Things I Learned From Working at a Search Startup

I’ve learned a lot in my time in the search community, which has always been generous with its knowledge. In my continuing effort to…

By Alex Cohen · 02 Aug 2011

Industry

7 Reasons Why Bing Is Here to Stay

Despite public criticism for losses posted by Microsoft's Bing, some of which even extended to calling for CEO Steve Ballmer to be replaced, the…

By Rob D Young · 02 Aug 2011

Local

Google Launches Hotel Finder, Steps Up Travel Search Game

Despite the purchase of ITA, Google has yet to delve deeply into travel features. However, their most recently experimental tool, the Google Hotel Finder,…

By Rob D Young · 02 Aug 2011

Local

Google Buys Local Deal Aggregator The Dealmap

Google has acquired The Dealmap, a website that collects local deals and discounts and makes them available via Twitter, a mobile app, and email.…

By Danny Goodwin · 01 Aug 2011

Events

Conversion Triggers – Persuasion Strategies for Digital Marketers keynote preview

We are just 2 weeks away from Connected Marketing Week! Check out the video below with our Keynote speaker, Susan Bratton, on what to…

By Laura Roth · 01 Aug 2011

Analytics

5 Steps to Building a Search Persona

Similar to a marketing persona, creating a search persona helps marketers to accurately identify their target customer, to understand how users are actually searching…

By Erez Barak · 01 Aug 2011

Video

Creating YouTube Ads Worth Spreading

It isn’t enough to make video ads that get views. You also need to create video content that generates passion, intensity, motivated conversions, and…

By Greg Jarboe · 01 Aug 2011

Industry

I’m Feeling Lucky: The Confessions of Google Employee Number 59

"I’m Feeling Lucky: The Confessions of Google Employee Number 59" by Douglas Edwards takes you on a trip inside the hyper-energized company that broke…

By Greg Jarboe · 31 Jul 2011

Industry

Gmail Man Stages Email Intervention

Earlier this week Google launched a campaign promoting Gmail calling users to stage an 'Email Intervention', and "save your friends from outdated email". Microsoft…

By Jonathan Allen · 30 Jul 2011

Social

As Google+ Controversy Rages, Linden Lab Launch Social Profiles

The Google+ identity dust-up only started with virtual worlds because that group were the first to predict the oncoming freight train. Linden Lab responded…

By Avril Korman · 30 Jul 2011

Industry

Optify, Raven Tools, BrightLocal, SortPrice & SEOmoz Update Tools

This month many companies that you may already be using, or a have heard about previously, updated their services or released new product offerings.…

By Brent Rangen · 29 Jul 2011