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Industry

SEW Experts: Content Advertising Best Practices in Action

In previous columns, David Szetela advocated turning off your content ad campaigns. In today’s Content Advertising column, “Content Advertising Best Practices in Action,” he…

By Kevin Newcomb · 10 Dec 2007

Industry

The Human Equation: Giving Back Internet Style at SES Chicago

Last Monday, I moderated a session at Search Engine Strategies Chicago entitled, “The Human Equation: Giving Back Internet Style.” I wasn’t able to live…

By Greg Jarboe · 08 Dec 2007

Industry

Search Engine Forums Spotlight: December 7, 2007

Found in the search marketing forums: Keywords in Affiliate Programs; Google Gadget Ads; Google Testing Digg-like SERPs; and more.

By Kevin Newcomb · 07 Dec 2007

Industry

Search Headlines & Links: December 7, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…

By Kevin Newcomb · 07 Dec 2007

Industry

Thoughts on Don Schultz’s Keynote at SES

On Monday afternoon at SES Chicago, Don Schultz of Northwestern University was the featured keynote speaker. His presentation focused on providing some perspective on…

By Eric Enge · 07 Dec 2007

Industry

Google Improves AdWords Location Targeting

Google AdWords advertisers now have new options for location targeting of their ads. The geo-targeting feature now shows advertisers an interactive map showing the…

By Kevin Newcomb · 07 Dec 2007

Events

SES Chicago, Day 4 Coverage

Today was the final day of regular events at SES Chicago 2007, and we had some great sessions. A lot of attention was paid…

By Matt Mcgowan · 07 Dec 2007

Industry

Wherefore Art Thou SEO?

1,000 top three rankings in every major search engine. Bonus: free snake oil.

By William Flaiz · 07 Dec 2007

Industry

SEM Agency: Uphill Battle?

iBanker Pat Hall told SES Chicago crowd how to sell your SEM SEO agency. Here's how to build.

By Fionn Downhill · 07 Dec 2007

Industry

Top 10 stories from SES Chicago – Day 4

It’s Day 4 at Search Engine Strategies Chicago and the last session ended at 12:30 p.m. Matt McGowan’s comprehensive list of press and blog…

By Greg Jarboe · 07 Dec 2007