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Blogs Are the New Trade Press
Memo to the media relations director: Online publications and group blogs are the new trade press – and these new media that can generate…
Search Headlines & Links: December 18, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, along…
Google Listening To SEW Blog? Offers Video Sitemaps
A few days ago SEW Blogger Deborah Richman wrote an article about how tough it was to find videos through the search engines. Yesterday…
Microsoft adCenter Offering Affiliate Program
Linda Buquet, president of 5 Star Affiliate Programs, announced the launch of Microsoft’s affiliate program today. adCenter will pay a bounty for each new…
Matt Cutts Video on ALT attributes
Matt Cutts has posted a new video about ALT tags in images. In it, Matt outlines the basics about how ALT tags should be…
Search Marketing on the Efficient Frontier
Microsoft bought AvenueA/Razorfish and Atlas Search. Google, buying Performics. Where does that leave Efficient Frontier?
SEO Strategies: Subdomains and Subdirectories
Google search engine rankings for subdomains: Same as it ever was?
SEO Conversion Testing: Advanced Search Engine Optimization
SEO Conversion Optimizer: A/B landing page optimization on a large scale.
SEW Experts: SEO Conversion Testing: Advanced Search Engine Optimization
The C-level executive doesn’t often get involved in A/B Web site optimization decisions. It’s a tactic better left to SEOs, Web site analytics gurus,…
SEW Experts: Search Marketing on the Efficient Frontier
Microsoft bought Avenue A | Razorfish and Atlas Search. Google, buying Performics. Where does that leave Efficient Frontier? In today’s Search Engine WarGames column,…