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Does A Close By Any Other Name Sell As Sweet?
Not all conversions are created equal. Capturing an e-mail address, delivering a free white paper, or converting using other non-sale-related measurements can create varying…
Is Microsoft Offering a Rose to the Wrong Bachelorette?
While Yahoo plays games with Microsoft’s acquisition bid, some are beginning to ask, “Why isn’t Microsoft buying AOL?” One of the biggest concerns about…
Election Year Brings New Efforts to Regulate Search Engine Data Collection
New York State Assemblyman Richard Brodsky has introduced a bill aimed at regulating the way search engines collect private data of its users. Similarly,…
The Other PR that influences search ranking
Our panel at SES NYC yesterday was about how to get authoritative links and what that can do for your search ranking. The moderator…
Sales and Your Search Marketing Agency – Part 2
A typical search marketing sales plan differs from other kinds of sales plans. The way to approach customers, close the deal, and structure the…
SES NY 2008: Day 4 Coverage Roundup
What a show. Today we wound up SES NY 2008 with a brilliant keynote by Andrew Tomkins on Yahoo’s new Open Search Platform, an…
SEW Experts: Does A Close By Any Other Name Sell As Sweet?
Not all conversions are created equal. Capturing an e-mail address, delivering a free white paper, or converting using other non-sale-related measurements can create varying…
SEW Experts: Sales and Your Search Marketing Agency – Part 2
A typical search marketing sales plan differs from other kinds of sales plans. The way to approach customers, close the deal, and structure the…
U.S. Core Search Rankings, February 2008
Google continues to lead in share of searches against other top engines.
Top ten stories from SES New York – Day 4
It’s Day 4 at SES New York 2008 and the folks from Pan Communications found more than 20 stories about the Search Engine Strategies…