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Yahoo Achieves Its Highest Search Share Since 2009
While Yahoo's share of the U.S. search market was its highest in years, the opposite was true for Google. The change can be attributed…
3 Easy PPC Wins to Start 2015 Off on the Right Foot
Here are three easy pay-per-click wins you can achieve and start the New Year off on the right foot.
PR Lessons From Accrington Stanley and the Soccer Game That Never Was
What’s needed to win coverage, and in turn boost SEO, is something that really stands out, that intrigues a journalist - and often what…
New Bing Policy Disallows Phone Numbers in Plain Text
Beginning in February - or June for existing customers - marketers advertising with the search engine can only display phone numbers in Call Extensions…
Content Marketing Without Marketing Is Just Content
Content marketing without the actual act of marketing is just creating content – it’s simply contributing more noise to the Web. How can you…
5 Ways Small Businesses Can Build Their Brands in 2015
As we get a start in 2015, more businesses will learn to stop worrying about building links, and start worrying about building their brands…
GM Puts Local Search in the Driver’s Seat With AtYourService
GM and OnStar have partnered with mobile coupon service RetailMeNot to provide drivers with turn-by-turn directions and coupons for thousands of major restaurants and…
Google’s DMCA Notices Reach 345M in 2014
In 2014, Google received more than 345 million Digital Millennium Copyright Act takedown notices regarding pirate links, a number 5 million percent higher than…
“Bad Code” Update Brings Yahoo and Bing to Standstill
Bing and Yahoo searchers were greeted with error messages over the weekend following routine work.
Fast SEO Competitive Analysis Part 3: Search Presence
This is the third and final part of a series on fast SEO competitive analysis. Part three brings it all together as we look…
Move Over Mobile, 2015 Is the Year of the Consumer
Spend your time going back to the roots of the consumer you’re targeting and let’s make 2015 the year we put people first.
Happy New Year From Google and Other Search Engines
Here are some New Year's Day logos and themes from the search engine industry.
3 Advanced AdWords Features for a Smarter Keyword Bidding Strategy
Here are three advanced Google AdWords features you can use to find the lowest cost per click with the highest conversions.
Happy Holidays From the SEW Team!
On behalf of all of us here at Search Engine Watch, we wanted to wish our readers a very happy holidays!
10 SEO Stories From the Front Lines
Here is a look at some common mistakes in the SEO world, and recommendations for how to deal with these issues so you don't…
The Search Experts Have Spoken: 2015 Predictions
We interviewed a number of search marketing experts to get their take on what 2015 holds for us.
The Year in Stats – SEO, Content, and Data Analytics
If you’re planning SEO in 2015, take this big list of stats and research to your team and show them it’s time to get…
Your Guide to Creating a Successful SEO Link-Building Campaign
As Google and other search engines continue to evolve, your strategy may need to change, but one thing’s certain: Google will never penalize or…
Advanced SEO for JavaScript Sites: Snapshot Pages
We covered some basic approaches to SEO for JavaScript in an earlier post, but a complex subject deserves an in-depth treatment. So let's take…
Bing Integrates AMBER Alerts and Updates Local Search on Mobile
Bing has integrated AMBER Alerts into its search engine, as well as enhanced its local search capabilities for mobile.