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Industry

SEW Experts: Social Media Link Building: From Fantasy to Reality

Sometimes, a company’s marketing efforts can have an unintentional impact from a link building perspective. Such is the case with this fantasy sports community…

By Kevin Newcomb · 05 Nov 2008

SEO

SEO Site Review: Custom Creations, Unlimited

Mark Jackson performs his quarterly SEO site review, and this time the subject promises to implement his recommendations. Like many Web sites, it isn't…

By Mark Jackson · 04 Nov 2008

Industry

Maintaining Your Company’s Image in the SERPs

Is your company the victim of bad press, or a concerted campaign to push your site down in the SERPs? By building alternative media…

By Aaron Shear · 04 Nov 2008

Industry

SearchDay | Maintaining Your Image in the SERPs

Today's search engine marketing news and opinion: Maintaining Your Image in the SERPs; SEO Site Review; Google and Yahoo Revise Ad Partnership; and more.

By Kevin Newcomb · 04 Nov 2008

Industry

Moore and Warms Out, Dossett In at Yahoo

Scott Moore and Al Warms are leaving Yahoo, while Jeff Dossett is joining the Sunnyvale search engine. Dossett replaces Moore, who headed up Yahoo!’s…

By Nathania Johnson · 04 Nov 2008

Video

Yellowbook and YouTube Enter Content Distribution Partnership

Yellowbook’s video advertisers will now be showcased on YouTube via a content partnership agreement between the two. This is indeed an interesting partnership as…

By Nathania Johnson · 04 Nov 2008

Industry

Yahoo! Live to Go Dark

Yahoo! Live, a live streaming video product build on Brickhouse, will stop broadcasting December 3, 2008. In a statement on the Yahoo! Live blog,…

By Nathania Johnson · 04 Nov 2008

Industry

Google and Yahoo Revise Ad Partnership in Hopes of Winning Over DOJ

Google and Yahoo have revised their search advertising partnership in the hopes of winning over the DOJ. Primarily, the deal has been reduced from…

By Nathania Johnson · 04 Nov 2008

Industry

An Update on Last Week’s AdWords Updates

Last week, we reported that AdWords was making updates to Quality Score and Ad Rank. The update included how ad position affected click-through rates…

By Nathania Johnson · 04 Nov 2008

Industry

SEW Experts: Maintaining Your Company’s Image in the SERPs

Is your company the victim of bad press, or a concerted campaign to push your site down in the SERPs? In today’s enterprise search…

By Kevin Newcomb · 04 Nov 2008