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SearchDay | Buzz Monitoring = Brand Development
Today's search engine marketing news and opinion: Buzz Monitoring = Brand Development; Twitter's Big Search Plans: A Google Killer?; Yahoo Competes with Facebook, Facebook…
Buzz Monitoring = Brand Development
Every day, people are talking online about your company and products. Some discussions are positive; some are negative. The trick is to capitalize on…
Yahoo Competes with Facebook; Facebook Competes with Twitter
Yahoo! is now competing with Facebook Connect. Through a partnership with JS-Kit, Yahoo! Updates is now available on over 600,000 websites. The joint effort…
Google AdSense Allows Feed Ad Review
Google AdSense launched a feed ad program last August. Now, they’re enabling users to review their ads before they appear in the posts. The…
Twitter’s Big Search Plans: A Google Killer?
AdAge has the scoop on Twitter’s plans for search. Could this possibly be a real challenge to Google? Last year, Twitter acquired Summize, which…
Google AdSense Offers Expandable, Rich Media Ads
Google AdSense is introducing expandable ads to their ad offering. Expandable ads are ones that increase when an action is taken. With some networks,…
AOL’s Platform-A Launches in Canada
AOL’s advertising arm, Platform-A has extended its offerings to Canada. The launch combines networks already available in Canada, such as Advertising.com, which AOL owns.…
SearchDay | The End of the Beginning
Today's search engine marketing news and opinion: The End of the Beginning; SEMPO Names 2009 Officers; Gen Y's Notice Social Network Ads, Claim Indifference;…
Google’s Kaushik Says Measuring Clicks Is For Idiots, Bounce Rates Are It
It seems to be denigrate users week at Google. CEO Eric Schmidt called Twitter a “poor man’s email”, now the company’s analytics evangelist Avinash…
YouTube Surpasses 100 Million U.S. Viewers for the First Time?
This just handed me…according to an email from comScore about their press release distributed on PR Newswire and posted on their website, YouTube has…