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SearchDay | Social Media Madness — The Final Four

Today's search engine marketing news and opinion: Social Media Madness âï¿Â½ï¿Â½ The Final Four; Setting up PPC Campaigns 101, Part 2; A Guide to…

By Kevin Newcomb · 23 Mar 2009

SEO

Did-It Does It Again – Uninformed Controversy As Publicity

It seems that being controversial is a major way to get new business in the Web 3.0 world over at Did-It, if the company’s…

By Frank Watson · 23 Mar 2009

Industry

Setting up PPC Campaigns 101, Part 2

Don't be afraid to try something different to see if it will make an improvement. PPC management is all about dialing it in and…

By Ron Jones · 23 Mar 2009

Social

Social Media Madness – The Final Four

NCAA March Madness is in full swing, and so is Social Media Madness! We started our own Big Dance with 16, but now the…

By Erik Qualman · 23 Mar 2009

Analytics

Meebo to Offer Social Ads to Partner Sites

In the second quarter of 2009, instant messaging client Meebo will begin offering its social ad platform to partner sites. So far, over 40…

By Nathania Johnson · 23 Mar 2009

Analytics

ad pepper Expands Semantic Network to U.S.

International online ad network, ad pepper media, is expanding its iSense Network to the United States. The ad network offers semantic placement of online…

By Nathania Johnson · 23 Mar 2009

Analytics

Craigslist Beats MySpace in Top Searched Terms Last Week; eBay Drives Paid Listings

Hitwise is reporting that Craigslist beat MySpace in the top searched terms last week in the U.S. Their one year graph shows MySpace on…

By Nathania Johnson · 23 Mar 2009

Industry

Mainstream Publishers Want Google to Change their Algorithm to Favor Them

AdAge has a story about how some mainstream publishers want Google to favor them in their algorithm. To which most of SEW readers would…

By Nathania Johnson · 23 Mar 2009

Analytics

ValueClick Debuts Tailored Banner Ad Option

Performance ad network ValueClick has announced the availability of a new option that allows advertisers to create ads tailored to individual consumers. Dubbed “ActiveAds,”…

By Nathania Johnson · 23 Mar 2009

Industry

Q&A with Bev Thorne, SVP Marketing, Century 21 Real Estate

In 2008, Century 21 Real Estate LLC spent less than 10% of its advertising budget online. But, earlier this year, the franchisor of the…

By Greg Jarboe · 23 Mar 2009