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SearchDay | Getting the Most Out of Your SEM Agency
Today's search engine marketing news and opinion: Getting the Most Out of Your SEM Agency; How Keywords Help Determine Site Architecture; IAB Report: Internet…
How Keywords Help Determine Site Architecture
Keyword research can help you create a site that users will love, is easy to use, and is more likely to attract links.
Ask.com’s New Deals Feature Highlights Bargains in a Tough Economy
The recession has people using coupons more than ever. SEW readers know that because we cover data on increased coupon usage. Now, there’s another…
IAB Report: Internet Advertising Down, Search Ads Up First Half 2009
The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers have released their semiannual report on the state of Internet advertising. Overall Internet advertising in the first…
SearchDay | Is Google a Social Media Company?
Today's search engine marketing news and opinion: Is Google a Social Media Company?; International SEO 101; FTC Sets New Guidelines for Blogger Endorsements; and…
FTC Sets New Guidelines for Blogger Endorsements and Word-of-Mouth Marketing
The Federal Trade Commission (FTC) has issued new regulations regarding blogger endorsements and word-of-mouth marketing campaigns. If a blogger is paid to do a…
eMarketer Report Says Keep Video Ads Short and Relevant
David Hallerman, eMarketer senior analyst, has just written new report entitled, “Marketing to the Online Video Audience.” Although online video viewership has never been…
Wolfram Alpha to Host ‘Homework Day’ on October 21
Wolfram Alpha is reaching out to educators, students and parents to attend their first “Homework Day” on October 21, 2009. The day will feature…
AdSense Now Available for Full HTML Mobile Sites
Many mobile devices are now featuring a full HTML web browsing experience. As a result, web developers have often created mobile sites that offer…