Video.
Google Generates Highest Volume of Referral Traffic to Online Video Content
A new research report by Brightcove and TubeMogul on Online Video & The Media Industry has found that Google generates the highest…
UK Election 2010: For Want of a Nail, the Shoe was Lost
With less than a week to go, some commentators on the UK Election 2010 are asking, “This was meant to be the…
YouTube Viewers Watched Average of 96 Videos per Viewer in March
comScore Video Metrix today reported that more than 180 million U.S. Internet users watched 31.2 billion videos online in March 2010. This…
UK Online Video Viewing Up 37 Percent During Past Year
If Iceland’s Eyjafjallajokull volcano doesn’t ground my flight, I’ll be flying to London to speak about “Video Optimisation” at the International Search…
Ad Age Scoop: ‘Reckitt Benckiser Breaks Record With $40 Million Video Buy’
Michael Learmonth of Advertising Age has just reported that “Reckitt Benckiser is pouring nearly $40 million into web video in 2010, thought…
Check Out YouTube Show & Tell
Back in March, I featured some of the video marketing case studies that David Meerman Scott and I thought were worth sharing.…
That Was a Wicked Googly!
YouTube has started streaming the Indian Premier League cricket season. And according to Amit Agrawal, Strategic Partner Development Manager, “With only five…
Online Video Analytics: Getting Started with YouTube Insight
A basic overview of what information is provided by YouTube's video analytics tool and how to retrieve it. Part two of a…
UK Election 2010: Is It Clever to Let YouTubers Add Comments to Your Videos?
Back in January, I posted a story entitled, ” Scott Brown beat Martha Coakley on YouTube, too.” One of the lessons that…
UK Election 2010: Liberal Democrats Use Serious and Funny Videos
This morning, Mark Pack explained why and how the Liberal Democrats are using humor in the UK general election. The LibDems are…