Video.
How businesses can use YouTube to tackle the COVID-19 business crisis
Using YouTube for your business can be an open-ended option to help with their marketing and product promotions in light of the…
Hottest user-centric video advertising trends of 2020: CTV, vertical, and social formats
Video advertising trends are the growth drivers of the marketing landscape. Ivan Guzenko shares his thoughts on the trendiest ad formats and…
Ultimate guide to video marketing on YouTube
A comprehensive video marketing guide that outlines everything you need to know for success on the world's second most popular search engine,…
Driving conversions: No other method is more effective than video marketing
Magisto states, 60% of businesses spend more than a quarter of their marketing budget on video. Hope Horner, CEO of Lemonlight Video Production guides…
Consumers go to YouTube for uplifting content during COVID-19
Channel Factory Consumer Survey reveals contextual opportunities for brands. People are relying on YouTube for positive videos on DIY, cooking, and more.
Video marketing: The ultimate guide (You’ll only need this)
CEO and Co-Founder of digital marketing agency MakeWebBetter, Himanshu Rauthan provides a comprehensive guide to video marketing.
How to grow your YouTube rankings with the right SEO tools
From writing the perfect description to looking up what your competition did right, there is SEO software for all aspects of YouTube optimization.…
Six great ways to get more out of your digital marketing campaigns in 2020
If you're looking to take your marketing to the next level, we’ve got the six best ways to get more out of…
An introduction to Google Ads Video Ad Sequencing (VAS)
Video Ad Sequencing helps you dodge YouTube's "Skip Ad". Tips to take your target audience on a video journey, drive deeper awareness,…
YouTube optimization and intent: Q&A with goop’s Courtney Messerli
Courtney Messerli, Director of Ecommerce and Search at goop, discusses her upcoming session at the Search Summit on YouTube optimization and video…