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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

AOL Turns Up Dial on FullView Marketing

AOL launched its new FullView search interface in October, integrating Google search results with multimedia, local or other content from AOL and…

By Kevin Newcomb · 14 Feb 2007

Industry

Google to Test CPC-based Site Targeting

Google announced plans to begin a test of CPC-based ads using the site targeting feature. Site targeting allows advertisers to choose individual…

By Kevin Newcomb · 14 Feb 2007

Industry

Search Headlines & Links: Feb. 13, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 14 Feb 2007

Industry

Is Google News the Tail Wagging the News Search Dog?

Why does Google News get more press and blog mentions than other news search engines, when Yahoo News and AOL News have…

By Greg Jarboe · 13 Feb 2007

Industry

The Tail that Wags the News Search Dog

Why does Google News get more press and blog mentions than other news search engines, when Yahoo News and AOL News have…

By Kevin Newcomb · 13 Feb 2007

Industry

Search Marketing Is…

A recent thread on the Web Analytics Forum on Yahoo Groups asked members to provide an explanation for what they do that…

By Kevin Newcomb · 13 Feb 2007

Industry

Retrevo Closes on Series B Financing

I just learned that Retrevo, the search engine for consumer electronics product information, closed a Series B venture financing round for $3.2…

By Eric Enge · 13 Feb 2007

Industry

Yahoo Searchlight Awards Show Next Week

Yahoo’s second annual Searchlight Awards show rewarding creativity and innovation in search will be held next week in New York. Attendees at…

By Kevin Newcomb · 13 Feb 2007

Industry

Google News Slapped by Belgian Court

A group of Belgian newspapers on a crusade to remove all their content from news search engines has won a victory against…

By Kevin Newcomb · 13 Feb 2007

Industry

Yahoo, Microsoft Get Mobile

Yahoo and Microsoft have each launched mobile search and advertising initiatives this week. Yahoo has introduced display advertising on its mobile-specific Web…

By Kevin Newcomb · 13 Feb 2007