Topic

Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Search Headlines & Links: November 21, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 21 Nov 2007

Industry

Lyris Intros BidHero Campaign Management Tool

The PPC management tool is part of Lyris HQ, an integrated online marketing management platform.

By Kevin Newcomb · 21 Nov 2007

Industry

Gift Giving That Really Helps

If you have not chosen all your holiday gifts for your family and have children who you need to get something for…

By Frank Watson · 21 Nov 2007

Industry

SEW Experts: How to Integrate PPC and Display Advertising

Pay-per-click (PPC) or display advertising? You don’t always have to choose one or the other. In today’s By the Numbers column, “How…

By Kevin Newcomb · 21 Nov 2007

Industry

Oodle Upgrades Search Features

he classifieds advertising search engine has improved its search functionality and added tools and information to improve the user experience.

By Kevin Newcomb · 20 Nov 2007

Industry

Search Headlines & Links: November 20, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 20 Nov 2007

Industry

Oodle 2.0: Improved Classifieds Search

With a new release it’s dubbed “Oodle 2.0,” the classifieds search engine has greatly improved its search functionality and user experience. To…

By Kevin Newcomb · 20 Nov 2007

Industry

Senate Subcommittee Cautions FTC on Google-DoubleClick Acquisition

U.S. Senators are urging the Federal Trade Commission (FTC) to look with a critical eye on Google’s planned acquisition of DoubleClick. According…

By Kevin Newcomb · 20 Nov 2007

Industry

Google Custom Search Engines Go International

Google has expanded its Custom Search Engine program internationally. Now it’s available in 40 languages, and in close to 80 countries worldwide.…

By Eric Enge · 20 Nov 2007

Industry

Slow Growth in Search? Long Tail Keyword Solutions

From start-up to IPO to public company: search marketing growth will slow. How to jump-start your SEM campaigns.

By Aaron Shear · 20 Nov 2007