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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Search Headlines & Links: November 29, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…

By Kevin Newcomb · 29 Nov 2007

Industry

Yahoo Europe Gets New Hire, Facing Possible Closing

Though Yahoo Europe has been given until the end of the first quarter next year to improve their numbers or face closing,…

By Frank Watson · 29 Nov 2007

Industry

Yahoo to Distribute Contextual Ads on PDFs

Advertisers on Yahoo’s Content Match network may soon see their ads appearing alongside Adobe PDF (portable document format) documents. In a new…

By Kevin Newcomb · 29 Nov 2007

Industry

Google Using Doodles To Viral and Brand Market

Guess Google just wanted to push their brand in the Australian market, but their promotion to hold a competition for the Google…

By Frank Watson · 29 Nov 2007

Industry

News Sites Look For More Control Over Search Listings

A number of the leading online news publishers are looking to organize greater control over how and what news of theirs gets…

By Frank Watson · 29 Nov 2007

Industry

Are Your Eyes Open to the Changed Advertising Ecosystem?

Books are food for the mind. Some merit gobbling down quickly; others are to be read more slowly, nibbled at and savored.…

By Amanda Watlington · 29 Nov 2007

Industry

Organic Results Showing Many Malware Sites, Google Expunges Thousands

Seems companies using malware are starting to get good placement in the organic SERPs (search engine result pages), according to numerous reports…

By Frank Watson · 29 Nov 2007

Industry

Brand Strategies for Search Marketing – Part 2

PPC strategies for branded keyword portfolio management. Shaq Attack-tics.

By Erik Qualman · 29 Nov 2007

Industry

5 Best Reasons to Build Links In-House

Seeking to outsource SEO link development? Top 5 reasons you need to rethink link building strategy.

By Justilien Gaspard · 29 Nov 2007

Industry

SEW Experts: 5 Best Reasons to Build Links In-House

It’s tempting to outsource link development, but that may not be the best move for your site. In today’s Link Love column,…

By Kevin Newcomb · 29 Nov 2007