Industry.
Search Headlines & Links: December 10, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
SEW Experts: Search Engines, Silos, SES Solutions
Not long ago, it was easier to justify the existence of disparate marketing functions, each working within its own domain. Today, consumers…
SEW Experts: Content Advertising Best Practices in Action
In previous columns, David Szetela advocated turning off your content ad campaigns. In today’s Content Advertising column, “Content Advertising Best Practices in…
The Human Equation: Giving Back Internet Style at SES Chicago
Last Monday, I moderated a session at Search Engine Strategies Chicago entitled, “The Human Equation: Giving Back Internet Style.” I wasn’t able…
Search Engine Forums Spotlight: December 7, 2007
Found in the search marketing forums: Keywords in Affiliate Programs; Google Gadget Ads; Google Testing Digg-like SERPs; and more.
Search Headlines & Links: December 7, 2007
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Thoughts on Don Schultz’s Keynote at SES
On Monday afternoon at SES Chicago, Don Schultz of Northwestern University was the featured keynote speaker. His presentation focused on providing some…
Google Improves AdWords Location Targeting
Google AdWords advertisers now have new options for location targeting of their ads. The geo-targeting feature now shows advertisers an interactive map…
SEM Agency: Uphill Battle?
iBanker Pat Hall told SES Chicago crowd how to sell your SEM SEO agency. Here's how to build.
Wherefore Art Thou SEO?
1,000 top three rankings in every major search engine. Bonus: free snake oil.