Industry.
Optimization by Numbers
In the complex world of online marketing, you will likely be asked to run several digital programs at any given time. While…
SEW Experts: Yahoo Rejects Microsoft: Worst Decision Ever?
There have been some major missed opportunities in our industry; decisions that must haunt those involved. Arguably the biggest faux pas of…
SEW Experts: Optimization by Numbers
In the complex world of online marketing, you will likely be asked to run several digital programs at any given time. While…
SEW Experts: Black, White, and Blue all Over
The LA Times is in the midst of an aggressive online product rollout. If anyone should be able to build solid local…
Average Search CPC Data by Category for April 2008
Cost-per-click data by vertical category in search in the U.S.
Pro Intellectual Property Act Passes House
The U.S. House of Representatives passed the Prioritizing Resources and Organization for Intellectual Property Act.despite opposition from the Department of Justice. The…
SearchDay: A Seat at the Table for Web Analytics
Today's search engine marketing news and opinion: A Seat at the Table for Web Analytics; Giving Links Away; SEM/SEO Events to Attend;…
What SEM/SEO Events Should You Attend This Year?
There are several search engine marketing conventions every year, but which ones are actually worth your time and money? Here are your…
Google: Our Brain is Just Fine, Thank You
Recently, Google has been losing executives and staff to social sites and startups. This has led many to speculate that Google is…
Yahoo Tests ‘Glue Pages’ in India
Yahoo is testing a new home page design for its search engine in India. Dubbed ‘Glue Pages,’ the design has a 3-newspaper…