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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Building the business case for going to SES San Jose

It’s that time of year again. Search Engine Strategies San Jose will be held the week of August 18, 2008. And whether…

By Greg Jarboe · 07 Jul 2008

Industry

SEW Experts: PPC Advertising: Art or Science?

Pay-per-click advertising is 10 percent art, and 90 percent science. In today’s debut Profitable PPC column, “PPC Advertising: Art or Science?,” David…

By Kevin Newcomb · 06 Jul 2008

Industry

Need To Track Your Brand Online? Try Search Monitor

There was a new service launched at the beginning of the month that follows all uses of your brand, domain, special keywords…

By Frank Watson · 03 Jul 2008

Industry

SearchDay: Tips for Creating a Successful Blog

Today's search engine marketing news and opinion: Tips for Creating a Successful Blog; SEM Going Legit -- Literally EDU; Judge Protects Google…

By Kevin Newcomb · 03 Jul 2008

Industry

Search Sold Separately: Breaking Down Yahoo’s Parts

Despite a search advertising deal with Google, Yahoo shares are down and rumors are on again about Microsoft buying just the search…

By Nathania Johnson · 03 Jul 2008

Industry

Banned from Google? Get Back in the Game

The Official Google Webmaster Central blog has posted steps on how to get reincluded in the search results should you find yourself…

By Nathania Johnson · 03 Jul 2008

Industry

Yahoo and MerchantCircle Enter Local Online Marketing Partnership

MerchantCircle, a network of local business owners, has announced a new partnership with Yahoo. As a newly minted Yahoo! Local Ambassador, MerchantCircle…

By Nathania Johnson · 03 Jul 2008

Industry

Get smart at universal search SEO training class in Seattle

Greg Jarboe: Search Engine Strategies (SES) is asking us to teach a full-day SEO training class about “Optimizing for Universal Search” on…

By Greg Jarboe · 03 Jul 2008

Industry

SEM Going Legit – Literally EDU

Many newcomers are looking for some kind of accredited SEM course. But for a university to offer such course, it must be…

By Ron Jones · 03 Jul 2008

Industry

SEW Experts: Three Tips for Creating a Successful Blog

Instead of focusing on where to find links, SEOs and site owners should think about setting up a site so people will…

By Kevin Newcomb · 02 Jul 2008