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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

SEW Experts: Weapons of Mass Optimization

Building an in-house SEO team can be a daunting task, especially for large organizations. With proper planning, the experience becomes more manageable,…

By Kevin Newcomb · 25 Aug 2008

Industry

SearchDay: Killer PPC Ads: The Fundamentals

Today's search engine marketing news and opinion: Killer PPC Ads: The Fundamentals; Implications of Google's AdWord Changes; MapQuest Partners with Citysearch; and…

By Kevin Newcomb · 25 Aug 2008

Industry

AOL, Live.com, and Ask.com Best Search Engines for Democratic National Convention Info

With the Democratic National Convention starting today in Denver, I thought it would be prudent to see which search engine is handling…

By Nathania Johnson · 25 Aug 2008

Industry

Trulia Rolls Out Three New Interactive Features

Real estate search engine Trulia today announced three new features to assist home buyers, sellers and agents. Personalized news feeds, mobile applications,…

By Nathania Johnson · 25 Aug 2008

Industry

SEW Experts: Killer PPC Ads: The Fundamentals

Writing small, punchy ads requires plenty of art and science. In today’s Profitable PPC column, “Killer PPC Ads: The Fundamentals,” David Szetela…

By Kevin Newcomb · 24 Aug 2008

Industry

SearchDay: 6 Tips for Aligning Your National, Local SEM Efforts

Today's search engine marketing news and opinion: 6 Tips for Aligning Your National, Local SEM Efforts; Google to Roll Out AdWords Quality…

By Nathania Johnson · 22 Aug 2008

Industry

Implications of Google’s AdWord Changes

Google quietly announced the changes to AdWords on Thursday through their blog. Last day of Search Engine Strategies conference may have been…

By Frank Watson · 22 Aug 2008

Industry

Word or Phrase Co-Occurrence within Particular Industries

Are search engines smarter now than 4 years ago? I certainly hope so. There are too many words that could mean multiple…

By Chris Boggs · 22 Aug 2008

Industry

Women More Likely Than Men to Begin Real Estate Search Online

41% of women are likely to begin their search for a new home online, compared with just 25% of men, according to…

By Nathania Johnson · 22 Aug 2008

Industry

Google to Roll Out AdWords Quality Score Improvements

The team at Google AdWords has announced that they will be rolling out improvements to Quality Score in the coming weeks. There…

By Nathania Johnson · 22 Aug 2008