Topic

Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

SEW Experts: Worried About the Economy? Why Not Try SEO?

Many companies that have been focusing on search advertising are finding their budgets starting to be squeezed by the recent economic downturn.…

By Kevin Newcomb · 22 Sep 2008

Industry

SearchDay | PPC Bidding Strategies: Prudence vs. Aggressiveness

Today's search engine marketing news and opinion: PPC Bidding Strategies: Prudence vs. Aggressiveness; To Fear or Not to Fear: That is the…

By Kevin Newcomb · 22 Sep 2008

Industry

Moms See Search as Task-Oriented; Websites as Entertainment

Moms are now packing more activity into their day, according to a new data released by AOL’s Platform-A. A survey of 7,000…

By Nathania Johnson · 22 Sep 2008

Industry

Search Engine Strategies Builds Up Programming Team

We here at Incisive Media, home of Search Engine Watch and Search Engine Strategies (SES), are pleased to announce a few promotions…

By Kevin Newcomb · 22 Sep 2008

Industry

To Fear or Not to Fear: That is the Question (About the Google-Yahoo Ad Deal)

As October approaches, and Google prepares to implement its advertising deal with Yahoo, more and more commentary is flowing about the pros…

By Nathania Johnson · 22 Sep 2008

Industry

Yahoo Redesigns SearchMonkey Template

Yahoo has redesigned the SearchMonkey template. The new design features deep links horizontally underneath the title. The reason for the change is…

By Nathania Johnson · 22 Sep 2008

Industry

SEW Experts: PPC Bidding Strategies: Prudence vs. Aggressiveness

When it comes to PPC bids, should you start low and build up? Or start high and come down? As with many…

By Kevin Newcomb · 21 Sep 2008

Industry

Has YouTube Passed Yahoo in expanded searches?

Back on July 20, 2008, I asked: ” Is YouTube about to pass Yahoo in expanded searches?” Well, I’ve just had a…

By Greg Jarboe · 20 Sep 2008

Industry

SearchDay | Could Social Media Be the Google Killer?

Today's search engine marketing news and opinion: Could Social Media Be the Google Killer?; Getting to Know Local SEO; Google Searches at…

By Kevin Newcomb · 19 Sep 2008

Industry

Could Social Media Be the Google Killer?

Much discussion has been made of where the David to the Google Goliath will come from. The ongoing growth of social media…

By Frank Watson · 19 Sep 2008