Industry.
Microsoft To Use Domain Age in SEO Ranking
Our industry’s leading authority on search patents Bill Slawski found another interesting patent submission. Apparently Microsoft is looking at, if not using, domain age as an algorithm factor.…
Verizon Chooses AOL’s Platform-A for Online, Mobile Web Advertising
Verizon has chosen AOL’s Platform-A for its online and mobile advertising inventory. Platform-A will account for all of Verizon’s online inventory and…
SEW Experts: Content Ad Campaign Keyword Strategy Revisited – Part 2
A keyword-targeted content ad group’s keywords should describe the pages/sites where an ad should appear. The best keyword list is composed of…
Search Engine Forums Spotlight: April 11, 2008
Found in the search marketing forums: AdWords Live on Yahoo; Can a Web Site Compete; Is PPC Irrelevant; and more.
Google: A Clear & Present Danger to Corporate Data Privacy
UPDATE: Editors’ Note: At the request of Google, we’ve removed the photo of Google engineer Jayant Madhavan, co-author (with Alon Halevy) of…
Search Headlines & Links: April 11, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
We May Not Want Standards But FTC May Give Us Some
The standards debate may be in full swing in our industry – but the decisions may be soon taken out of our…
Yahoo Execs Bad Mouthing AOL!
Guess Yahoo does not want to partner with anyone these days… well apart from their biggest competitor Google. The Wall Street Journal…
AdWords Launches New Conversion Tracking Tool
A new update to AdWords tracking has been reported by the guys over at AccuraCast. Seems they have improved the conversion tracking…
Standards? We Don’t Need No Stinkin’ Standards!
The SEO community has been foaming at the mouth lately over whether or not we need standards for the industry. We don't…
SEM Tools of the Experts
There's a variety of SEM tools available to search marketers. You should be able to find something to fit every need, and…
Trellian Acquires Addme.com
Trellian, the company behind SEO Toolkit and Keyword Discovery, has announced its acquisition of Addme.com. Since 1996, Addme.com has been a source…
Advertising Placements by Industry and Top Sponsored Links, February 2008
The industry breakdown of ad placements and unit types, and the top 25 companies placing sponsored links.
SEW Experts: Standards? We Don’t Need No Stinkin’ Standards!
The SEO community has been foaming at the mouth lately over whether or not we need standards for the industry. In today’s…
SEW Experts: SEM Tools of the Experts
There are a variety of SEM tools available to search marketers. You should be able to find something to fit every need,…
SEW Experts: Think Universal, Act Local
Much of the discussion around Universal search, or blended search, focuses on video and images. In today’s Vertical Search column, “Think Universal,…
SEO Mos Def Busted by WA State Atty General: $450,000 Penalty Looms
SEATTLE – A Washington-based company that sells search engine optimization (SEO) services to small businesses is prohibited from selling or advertising them…
Search Headlines & Links: April 10, 2008
Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch…
Google CEO to MicroHoo: We’ll Bank on Frank
Google CEO Eric Schmidt has named legendary Bubble 1.0 i-banker Frank Quattrone as an adviser to help reverse engineer the Yahoo-AOL and…
Bringing the SEO Teacher to You
If you're looking for SEO training experts to come to your place of business, you might be surprised to find local resources…
Majority of U.S. Adults Uncomfortable About Search Engine Data Collection
A majority of U.S. adults are uncomfortable about search engine data collection practices, according to a survey conducted by Harris Interactive. 59%…
eMarketer Releases Mobile and Online Advertising Projections
If you love advertising projections, then have we got some numbers for you. eMarketer has released new projections for both mobile advertising…
IAC to Launch a Flurry of Niche Sites
IAC, parent company of Ask.com, is planning to launch several new niche sites that incorporate search and social media. First up is…
SEW Experts: Link Building Strategies: Apprentice Edition
Great content is only half the battle. Don’t forget the other half: getting the word out about your great content. In today’s…
SEW Experts: Bringing the SEO Teacher to You
Besides SEO books, online training, and in-person training, there’s another option for teaching your staff about SEO: bring a consultant to you.…
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