Industry.
ComScore CEO Fires Back at Google, Wall St, and Bloggers
Google CEO Eric Schmidt took an indirect shot at comScore paid click data during Google’s (stellar) Q1 earnings call this week, referring to the inaccuracy of “third party…
Yahoo! Local Adds Dynamic Radius Circle to Maps
Yahoo Local has added a nifty little feature that lets you interact with their maps. Their new dynamic radius circle helps you…
Dogpile.com Updates Search Algorithm, Design and Content
Dogpile.com has been doing a little spring cleaning and has come out the other end with an updated search algorithm, design and…
Yahoo’s Adwords Test Continues, Raises Justice Dept’s Eyebrows
After reporting great success with the test of Google Adwords, Yahoo’s test continues. But that’s making a few people in Washington just…
Who Will Cry for the Newbies?
Search engines now own ways of combining data from ad units and site visits along with the means to deliver ads to…
Google Says ‘No’ to Ecocho
Last week, we reported the launch of Ecocho, a custom search engine that promises to plant up to 2 trees for every…
212 Interactive Advertising Club Tonight: Kevin M. Ryan on Search
If you’re in Manhattan tonight (or even in Weehawken, NJ for the SEMPO Board meeting) stop by Ogilvy Worldwide HQ at 6pm…
Microsoft Goes Deep with Search Results, Competes with Google’s Sitelinks
The team at Live Search as announced the addition of a deep links feature to its search results. Similar to Google’s Sitelinks,…
Forget Google’s 20% Jump, Baidu UP 78% In Month
The strength of Chinese search engine Baidu in the Asian market – beating Google in the valued China market – has been…
Ebay Suing Craigslist For ‘Diluting Investment’ In Company
Minority interest holder, EBay is taking Craigslist to court for actions that have yet to specify have “diluted” their investment, the New…
Google Retains Top Brand, Microsoft Third
For the third straight year, Google has topped Millward Brown’s annual ranking of top international brands, with Microsoft coming in third behind…
Google Sued for Ad Fraud; Another Class Action Settlement?
Today Google was slapped with a an advertising fraud lawsuit that will be fascinating – and important – for AdWords advertisers to…
Yahoo Earnings Beat Estimates
Yahoo reported its quarterly earnings today, beating previous analyst estimates. It’s probably the most important earnings report Yahoo has ever had to…
Yahoo Updates Search Algorithm, Fixes Delete URL Bug
Recently, search marketers have been noticing changes to Yahoo rankings. And now, Yahoo has plans to roll out updates to its crawling,…
Reverse Engineering Google: Is Imitation Really the Best Form of Innovation?
What happens when two Ivory Tower professors spend a day at the Googleplex? "Reverse Engineering Google's Innovation Machine" in the Harvard Business…
SEO for Publishers: News and Sports are Slow to Adopt SEO
Publishers need search engine optimization to survive online. Here's how to use SEO best practices for publishers to win more readers for…
Highlights from the SEW Blog: April 14-18, 2008
Featured posts to the Search Engine Watch blog in the past week.
Google Pursues the Baidu-Dominated Chinese Search Market
In an effort to catch Baidu, the dominate search engine in China, Google has plans to add 200 employees to the 600…
Survey Finds Search Engine Marketing Budgets in UK to Increase
According to the UK Search Engine Marketing Report 2008, released today by E-consultancy in association with Search Engine Marketing agency Neutralize (**),…
B2B Advertising Brilliance: Word Frequency Techniques for Killer PPC Campaigns
Easy step-by-step instructions for building killer B2B PPC "content ad group" keyword lists.
SEW Experts: B2B Advertising Brilliance: Word Frequency Techniques for Killer PPC Campaigns
Creating ad groups for a business-to-business (B2B) content advertising campaign can be done by examining the pages that show up high in…
Avinash Kaushik, iPerceptions Offering 4Q: Exit Popup To Survey Visitors
Avinash Kaushik is one of the most knowledgeable people in the analytics space, but his newest venture 4Q with iPerceptions may have…
We May Not Need Standards But FTC, FCC Want To Gives Us Regulations
While the standards debate rages on, our industry is fast coming under the influence of government regulations. This week has seen discussions…
Case Sensitive Google Search Results Being Found
Chris Silver Smith over at NetConcepts found case sensitive results in Google SERPs. Let’s hope this is just some error and not…
Guess Who’s Skin Deep in The New York Times?
You’re never going to guess which SEO rockstar was in The New York Times yesterday… Oh. You guessed. Right. Well then. Carry…
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