Industry.
Google Sitelinks – The Good, the Bad, and the Ugly
The addition of sitelinks to the top listing in certain Google searches can be a boon to site owner. Unfortunately, as with all tests of new technology, this…
Yahoo, WPP Partner To Sell Ad Inventory
Yahoo just announced they will be partnering with WPP to provide access to their advertising inventory to the clients and agencies associated…
SEW Experts: Google Sitelinks – The Good, the Bad, and the Ugly
The addition of sitelinks to the top listing in certain Google searches can be a boon to site owner. Unfortunately, as with…
SEW Experts: Training Your Search Marketing Employees – Part 2
Advanced practitioners come to an agency with the skills in place to help grow the business. That’s why we hire them. In…
SearchDay: Delving into SearchMonkey
Today's search engine marketing news and opinion: Delving into SearchMonkey; Ask.com to Acquire Dictionary.com; Keeping SEO Staff Motivated; and more.
Yahoo Responds To Icahn
Yahoo’s Chairman of the Board Roy Bostock fired back a reply, on behalf of the beleaguered board members Carl Icahn has been…
Delving into the SearchMonkey
Yahoo announced today the general public availability of their SearchMonkey program. This is a program that has been in beta testing with…
Yahoo’s SearchMonkey Open for Developers, Launches Contest
Recently, Yahoo announced SearchMonkey, which will allow developers access to open source to create applications for search results. Well, today is the…
Yahoo Confirms Icahn Proxy Fight
Yahoo has confirmed that billionaire investor Carl Icahn has initiated a proxy fight via an open letter to Yahoo’s board of directors…
Comcast Aquires Social Networking Site Plaxo
Plaxo has signed an agreement to be aquired by cable giant Comcast, accoring to a post on the Plaxo blog. The two…
Ask.com to Acquire Dictionary.com Family of Reference Sites
IAC-owned Ask.com has agreed to acquire Lexico Publishing Group, the owner of Dictionary.com, Thesaurus.com, and Reference.com. The move will help Ask.com fulfill…
Icahn Trumps Yahoo Board: “You’re Fired!”
Yahoo may need to fight off Carl Icahn Syndrome by Proxy today. Munchausen syndrome by proxy (MSP) is a type of factitious…
SEW Experts: Keeping SEO Staff Motivated and Driven
Talented link developers are hard to find — you want to retain them as long as possible. In today’s Link Building column,…
SEW Experts: Facebook & MySpace Connect: Good Idea or Social Media Catastrophe?
Both MySpace Data Availability and Facebook Connect will soon let users’ personal information follow them as they traverse the Web. In today’s…
SearchDay: Branding is Dead; Long Live SEO
Today's search engine marketing news and opinion: Branding is Dead; Long Live SEO; Google's Superiority Complex; Emotional Motivators in Landing Page Optimization;…
Google News Clusters: Keep ‘Em Un-Separated
The Google news team has improved the “clusters” in their search results. Clusters are similar news stories that are grouped together. Previously,…
Search Engine Watch Forums Names Chris Boggs Associate Editor
Chris Boggs, manager, Search Engine Optimization for Brulant has joined Search Engine Watch Forums as Associate Editor. Chris is a highly sought…
Branding is Dead; Long Live SEO
There’s been a lot of talk recently about how SEO is dead, and branding will rise out of its ashes. I have…
Google’s Superiority Complex
In the end, is Google's search advertising system better than Yahoo's, or are they just monetizing better? It sounds like a little…
Advertisers Can’t Sell Hard Liquor But Google Can
Google AdWords has a strict no advertising rule for hard liquor, as they call it. You will not find ads for terms…
SEW Experts: Google’s Superiority Complex
In the end, is Google’s search advertising system better than Yahoo’s, or are they just monetizing better? In today’s Searching for Meaning…
SEW Experts: Emotional Motivators in Landing Page Optimization
Visitors will arrive at your Web site with their own needs, perspectives, and emotions. In today’s By the Numbers column, “Emotional Motivators…
SearchDay: Don’t Hire a Butcher to do a Baker’s Job
Today's search engine marketing news and opinion: Don't Hire a Butcher to do a Baker's Job; Small Business Owners Need Twitter and…
Yahoo Chief Scientist Andrew Tomkins Interviewed by Eric Enge
SEW Expert Eric Enge published a terrific interview on his Stone Temple blog with Yahoo Chief Scientist Andrew Tomkins, who keynoted SES…
Small Business Owners Need Twitter and LinkedIn
It's a time investment. But something worth having takes time. Keeping up with what's going on in your industry and creating a…
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