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The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,045 articles
Latest in Industry

SEW Experts: What are Good Links, Anymore?

Furthering your brand through social media, press release optimization, paid search, and directory placement will “naturally” get you more recognition from the search engines. But these methods aren’t…

By Kevin Newcomb · 07 Jul 2008

Industry

Is ‘Good Ship Lollipop’ Sinking At Google?

The ‘state-of-the art’ day care facilities at Google have increased their pricing to around what it costs to go to some community…

By Frank Watson · 07 Jul 2008

Industry

Does Google Analytics Share Data with Google Trends and Ad Planner?

Google is assuring users of its Analytics product that their data is protected. Apparently, the recent announcements of Google Trends for Websites…

By Nathania Johnson · 07 Jul 2008

Industry

Yahoo Responds to Icahn’s Latest Letter

Yahoo has responded to the letter Carl Icahn issued this morning. Here’s the statement Yahoo!’s Board of Directors continues to stand ready…

By Nathania Johnson · 07 Jul 2008

Industry

Google Adds Privacy Link in Wake of Viacom Ruling; YouTube Addresses Privacy Issues

Recently, Google has been resisting calls to add a privacy link to their home page, saying searchers can simply type “Google privacy…

By Nathania Johnson · 07 Jul 2008

Industry

Carl Icahn Returns to Letter-Writing; Microsoft Open to Deal with a New Yahoo Board

The rumors of Microsoft still being open to a deal with Yahoo are true – with a caveat. The deal would have…

By Nathania Johnson · 07 Jul 2008

Industry

Building the business case for going to SES San Jose

It’s that time of year again. Search Engine Strategies San Jose will be held the week of August 18, 2008. And whether…

By Greg Jarboe · 07 Jul 2008

Industry

SEW Experts: PPC Advertising: Art or Science?

Pay-per-click advertising is 10 percent art, and 90 percent science. In today’s debut Profitable PPC column, “PPC Advertising: Art or Science?,” David…

By Kevin Newcomb · 06 Jul 2008

Industry

Need To Track Your Brand Online? Try Search Monitor

There was a new service launched at the beginning of the month that follows all uses of your brand, domain, special keywords…

By Frank Watson · 03 Jul 2008

Industry

SearchDay: Tips for Creating a Successful Blog

Today's search engine marketing news and opinion: Tips for Creating a Successful Blog; SEM Going Legit -- Literally EDU; Judge Protects Google…

By Kevin Newcomb · 03 Jul 2008

Industry

Search Sold Separately: Breaking Down Yahoo’s Parts

Despite a search advertising deal with Google, Yahoo shares are down and rumors are on again about Microsoft buying just the search…

By Nathania Johnson · 03 Jul 2008

Industry

Banned from Google? Get Back in the Game

The Official Google Webmaster Central blog has posted steps on how to get reincluded in the search results should you find yourself…

By Nathania Johnson · 03 Jul 2008

Industry

Yahoo and MerchantCircle Enter Local Online Marketing Partnership

MerchantCircle, a network of local business owners, has announced a new partnership with Yahoo. As a newly minted Yahoo! Local Ambassador, MerchantCircle…

By Nathania Johnson · 03 Jul 2008

Industry

Get smart at universal search SEO training class in Seattle

Greg Jarboe: Search Engine Strategies (SES) is asking us to teach a full-day SEO training class about “Optimizing for Universal Search” on…

By Greg Jarboe · 03 Jul 2008

Industry

SEM Going Legit – Literally EDU

Many newcomers are looking for some kind of accredited SEM course. But for a university to offer such course, it must be…

By Ron Jones · 03 Jul 2008

Industry

SEW Experts: Three Tips for Creating a Successful Blog

Instead of focusing on where to find links, SEOs and site owners should think about setting up a site so people will…

By Kevin Newcomb · 02 Jul 2008

Industry

SEW Experts: SEM Going Legit – Literally EDU

Many newcomers are looking for some kind of accredited SEM course. But for a university to offer such course, it must be…

By Kevin Newcomb · 02 Jul 2008

Industry

SearchDay: Yahoo’s Judgment Day

Today's search engine marketing news and opinion: Yahoo's Judgment Day; Avoid Getting Coding Problems Flagged by Search Engines; and more.

By Kevin Newcomb · 02 Jul 2008

Industry

Yahoo’s Judgment Day

Microsoft was set to save Yahoo from certain death with a solid offer to purchase assets, or so we thought. According to…

By Kevin Ryan · 02 Jul 2008

Industry

Google Updates SEO Recommendations Article

Google has updated its article entitled, “What’s an SEO? Does Google recommend working with companies that offer to make my site Google-friendly?”…

By Nathania Johnson · 02 Jul 2008

Industry

DOJ Opens Formal Antitrust Investigation into Google-Yahoo Deal

We knew this was coming. The Justice Department has begun a formal antitrust investigation into the search advertising agreement recently announced between…

By Nathania Johnson · 02 Jul 2008

Industry

Yahoo Gives Upcoming a Makeover

Just in time for the Fourth of July, Yahoo has given Upcoming a new look. They’ve also increased the scope of events…

By Nathania Johnson · 02 Jul 2008

Industry

SEW Experts: Yahoo’s Judgment Day

Microsoft was set to save Yahoo from certain death with a solid offer to purchase assets, or so we thought. According to…

By Kevin Newcomb · 01 Jul 2008

Industry

SEW Experts: Avoid Getting Coding Problems Flagged by Search Engines

Some common SEO and Web development practices can be used quite legitimately, yet still could look like spam to search engines. In…

By Kevin Newcomb · 01 Jul 2008

Industry

SearchDay: Some New SEO Services Not So Special

Today's search engine marketing news and opinion: Some New SEO Services Not So Special; Newspapers Bleed Red Ink: Death by Internet; SEO…

By Kevin Newcomb · 01 Jul 2008

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