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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,045 articles
Latest in Industry

Google No Longer Directory Promoter?

Search Engine Watch Editor Brian E. Ussery noticed Google’s Webmaster Guidelines suggestions for improving your sites has removed.getting links from directories. This is not to say Google is…

By Frank Watson · 02 Oct 2008

Industry

Economic Depression 2.0

Using some past economic low times as historical guides, what can the online world expect in the coming months? One likely outcome…

By Erik Qualman · 02 Oct 2008

Industry

Zillow Launches Free Professional Directory

Real estate search engine Zillow.com has launched a free professional directory. This will allow real estate professionals to market their services to…

By Nathania Johnson · 02 Oct 2008

Industry

Yahoo’s Search for a Cause to Raise Funds for Breast Cancer Research

Yahoo has introduced “Search for a Cause,” which was designed to support effort during October’s Breast Cancer Awareness month. Search for a…

By Nathania Johnson · 02 Oct 2008

Industry

How Google is Integrating Search into Android and the G1

Recently, Google and T-mobile teamed up to unveil the new G1, the first Android-powered phone to be made commercially available. There was…

By Nathania Johnson · 02 Oct 2008

Industry

SEW Experts: Link Marketing — Solve a Customer Problem

Solving customer problems and publishing that information on your site can be a great way to build both brand awareness and links.…

By Kevin Newcomb · 01 Oct 2008

Industry

SEW Experts: Economic Depression 2.0

Using some past economic low times as historical guides, what can the online world expect in the coming months? In today’s building…

By Kevin Newcomb · 01 Oct 2008

Industry

SearchDay | In Tough Economic Times, Whither Search?

Today's search engine marketing news and opinion: In Tough Economic Times, Whither Search?; Microsoft Launches SearchPerks; YouTube Insight Now Shows Which Part…

By Kevin Newcomb · 01 Oct 2008

Industry

In Tough Economic Times, Whither Search?

The news about our world's economic conditions aren't just bad, they're insane. What will happen to advertising and marketing dollars as a…

By Kevin Ryan · 01 Oct 2008

Industry

Gas Shortages Lead to Increased Web and Audio Conferencing

Since Hurricanes Gustav and especially Ike, a slowdown in Gulf Coast refineries have created gas shortages in the southeast. The gas station…

By Nathania Johnson · 01 Oct 2008

Industry

Microsoft Launches SearchPerks; Like Credit Card Rewards, Except for Search

Microsoft is today launching a new incentive program for Live Search. The program is called SearchPerks, and it works very much like…

By Nathania Johnson · 01 Oct 2008

Industry

SEW Experts: In Tough Economic Times, Whither Search?

The news about our world’s economic conditions aren’t just bad, they’re insane. What will happen to advertising and marketing dollars as a…

By Kevin Newcomb · 30 Sep 2008

Industry

SearchDay | The Geometry of SEM — What’s your Angle?

Today's search engine marketing news and opinion: The Geometry of SEM -- What's your Angle?; Tin Foil Hat? I Have Mine On;…

By Kevin Newcomb · 30 Sep 2008

Industry

The Geometry of SEM — What’s your Angle?

When you're competing with hundreds of other Web sites for the attention of just one user, how can you ensure your site…

By Carrie Hill · 30 Sep 2008

Industry

Google Translate Adds 11 Languages

Google has added 11 languages to its Translate product. They are: Catalan Filipino Hebrew Indonesian Latvian Lithuanian Serbian Slovak Slovenian Ukrainian Vietnamese…

By Nathania Johnson · 30 Sep 2008

Industry

Search Engine Marketing Inc. (Second Edition) Is Hot Off The Press

Run, don’t walk, to your favorite bookstore and pick up a copy of Search Engine Marketing, Inc.: Driving Search Traffic to Your…

By Greg Jarboe · 30 Sep 2008

Industry

Yahoo Also Launches Site Defending Search Ad Deal with Google

Last week, Google launched a site that explained what they feel are the facts behind their search advertising agreement with Yahoo. Now,…

By Nathania Johnson · 30 Sep 2008

Industry

AdWords API Gets Local Database Sync Update

Google has launched AdWords API Local Database Sync. This allows you to run reports, store them in a local database, and then…

By Nathania Johnson · 30 Sep 2008

Industry

SEW Experts: The Geometry of SEM — What’s your Angle?

When you’re competing with hundreds of other Web sites for the attention of just one user, how can you ensure your site…

By Kevin Newcomb · 29 Sep 2008

Industry

SEW Experts: Tin Foil Hat? I Have Mine On

Google’s intentions are good, but we must also remember that they aren’t in the business of helping your Web site rank highly…

By Kevin Newcomb · 29 Sep 2008

Industry

SearchDay | Judging PPC Performance

Today's search engine marketing news and opinion: Judging PPC Performance: Focus on Conversions; Yahoo's Decker Defends Search Ad Deal with Google; Americans…

By Kevin Newcomb · 29 Sep 2008

Industry

Yahoo’s Sue Decker Weighs In on the Defense of the Search Ad Deal with Google

Yahoo President Sue Decker took to the Yahoo Anecdotal blog to defend the search advertising deal her company struck with Google a…

By Nathania Johnson · 29 Sep 2008

Industry

SEW Experts: Judging PPC Performance: Focus on Conversions

Knowing how and when to make decisions about your PPC campaign’s keyword and ad performance can make or break your campaign. In…

By Kevin Newcomb · 28 Sep 2008

Industry

SearchDay | Common Problems with 404 Error Pages

Today's search engine marketing news and opinion: Common Problems with 404 Error Pages; The Universal Mastery of Video Content; When will ROBO's…

By Kevin Newcomb · 26 Sep 2008

Industry

Common Problems with 404 Error Pages

Misconfigured 404 error pages can affect your search engine rankings. The last thing you need in the Google index is an error…

By Chris Boggs · 26 Sep 2008

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