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Industry.

The business of search: platforms, players, deals, and the shifts reshaping discovery. 14,047 articles
Industry

Ultimate guide to video marketing on YouTube

A comprehensive video marketing guide that outlines everything you need to know for success on the world's second most popular search engine,…

By Ronita Mohan · 27 Apr 2020

Industry

Volvo’s Trevor Hettesheimer talks about how COVID-19 has changed automotive business

Volvo’s Trevor Hettesheimer presents insights on the impact of COVID-19 on the automotive sector and how they’re adjusting their marketing approach accordingly.

By Jacqueline Dooley · 23 Apr 2020

Industry

Content marketing in the COVID-19 crisis: What the hospitality industry is teaching us

Fractl's Marketing Director, Amanda Milligan looks into how various brands are responding to the COVID-19 crisis through content. Important lessons for other…

By Amanda Milligan · 21 Apr 2020

Industry

How to keep your marketing teams productive, remotely

InternetMarketingNinjas' Ann Smarty shows how to keep your marketing teams productive during the COVID-19 induced remote working environment.

By Ann Smarty · 20 Apr 2020

Industry

COVID-19 and its impact on ad spend

Ad spend declines up to 50% are expected across all channels. A quick look at ad spend and options available to advertisers in the…

By Roman Daneghyan · 16 Apr 2020

Industry

Six ways AI is revolutionizing ecommerce

Global revenue from AI will reach $36 billion by 2025. A lot of that's because of the contribution of AI in empowering ecommerce…

By Joydeep Bhattacharya · 15 Apr 2020

Industry

10 ways SEO will lead companies through COVID-19 business recovery

BrightEdge's founder and CEO, Jim Yu shares how to use SEO to protect, pivot, and prepare for post-pandemic success.

By Jim Yu · 14 Apr 2020

Industry

Challenges of remote work during COVID-19: Talking with nomad marketer Jason Barnard

With the COVID-19 lockdown, remote working for many people is new, difficult, and perhaps scary. Karina Tama, founder of Senior Care Clicks…

By Karina Tama · 13 Apr 2020

Industry

Gain visibility with Google’s unified mobile search

Productsup's Chris Dessi shows how successfully leveraging Google’s unified mobile search will make retailers most visible to online shoppers today and tomorrow.

By Chris Dessi · 08 Apr 2020

Industry

How lead nurturing can help maximize your digital sales

Right from contextual communication to encouraging referrals, there are tons of benefits your business can get by lead nurturing. Co-founder of Ally…

By Abhishek Shah · 08 Apr 2020