20
articles
2003–2014
on Search Engine Watch
Industry
most covered
Author

Shari Thurow

2005

Industry

Meet the Local Search Engines

Local search has been hot over the past year, with the major search engines jostling for eyeballs, offering new features…

02 Feb 2005

2004

Industry

Search Engine Marketing For Travel-Related Sites

Search marketing in the travel industry is brutally competitive, with intense jockeying between travel agencies, affiliates, wholesalers and travel products…

25 Oct 2004

Industry

Shopping Search Tactics

Shopping search engines make it easy for people to research and buy products. They can also be a powerful and…

28 Sep 2004

Industry

Creating Compelling Search Engine Ads and Landing Pages

Effective search engine advertising goes far beyond simply bidding on keywords. With both ads and landing pages, you have scant…

17 Aug 2004

Industry

Search Engines and Competitive Research

Search engines can tell you a lot about your competition, if you know what to look for. A panel of…

16 Aug 2004

Industry

Ad Agencies & Search Engine Marketing Firms Beginning to Play Together

Advertising agencies are spending more on search engine marketing, with one in five marketers buying in excess of 1,000 keywords,…

07 Jul 2004

Industry

Kanoodle Joins Contextual Advertising Fray

Kanoodle has joined the competition between Overture and Google for distributed search marketing dollars, launching a content-targeted sponsored links program.

18 Mar 2004

2003

Industry

Search Engine Contextual Ads Gain Momentum

A relatively new form of search engine advertising has nothing to do with search engine results. Instead, 'contextual ads' are…

23 Dec 2003

Industry

Search Engines and Web Server Issues

What is the best way to move a site from one server to another without affecting search engine visibility? What…

18 Nov 2003

Industry

The Future of Search Engine Marketing

What does 2003 and beyond hold in the constantly changing world of search engine marketing? A panel of industry experts…

09 Jun 2003

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