Below, a recap of stories posted today to the Search
Engine Watch Blog, along with other items we’ve spotted but not blogged
separately:
From The SEW Blog…
- Video
Search Usage for August 2006
Hitwise just released August 2006 market share data for the most popular
online video search sites. - Yahoo
CEO Says Ad Growth Slowing Down; Ask.com To Increase Market Share
The Wall Street Journal reports that Terry Semel, Yahoo’s CEO, has warned that
online advertising growth will be slowing in automotive and financial services
industries. He said that there is still growth, but “but they’re not growing
as quickly as we might have hoped at this point in time,” Semel said. On that
news, Yahoo’s shared dropped $3.47, or 12%, to $25.54. Barry Diller, CEO of
IAC, said he can see Ask.com gaining market share, about 8 to 10 percent
share. More details on that story at Reuters.com….
Customizing Your Own Search Engine
Want to build your own search engine that skews toward your favorite sites or
topic, but don’t have a few billion to start up your own company? No problem:
A number of companies are now offering services that let you tweak their
technology to create a highly personalized search experience for you and your
blog or web site users. More on these services by SEW correspondent Phil
Bradley in today’s SearchDay article, Your Search, Your Way….- Yahoo
Creating “Brickhouse” Internal Incubator To Keep Talent
GigaOM reports that Yahoo is creating an internal incubator, code named
Brickhouse, to give some of Yahoo’s talent a place to work without the
bureaucracy of a large company. The person running the Brickhouse, love that
name by the way, is Flickr founder Caterina Fake. It is apparent that Yahoo
knows that hiring new talent is a hard thing to do, but keeping current
talent, may be harder — definitely more important, in my opinion…. - Yahoo
Creating Incubators To Keep Hired Talent
GigaOM reports that Yahoo is creating incubators, code named Brickhouse, to
give some of Yahoo’s talent a place to work without the bureaucracy of a large
company. The person running the Brickhouse, love that name by the way, is
Flickr founder Caterina Fake. It is apparent that Yahoo knows that hiring new
talent is a hard thing to do, but keeping current talent, may be harder –
definitely more important, in my opinion…. - Local
Matters and Mobile People Partner for Mobile Local Search
Directory, directory assistance and local search infrastructure provider Local
Matters today announced a deal with European mobile search company Mobile
People. According to the press release, “The collaboration between Local
Matters and Mobile People is designed to bring new revenue opportunities to
the Yellow Pages industry by combining mobile search capabilities with
existing yellow and white pages information for competing in the growing
search marketing industry.”… - Why Is
Wikipedia Advertising On Google?
Wikipedia Advertising Shows Up on Google from Micro Persuations covers how
Wikipedia is apparently advertising content on Google. A search on
crowdsourcing in Google brings up a Wikipedia ad in the sponsored listing area
that says: Crowdsourced Software 1. Harness this exciting wave. 2. Save money
or make money! wikipedia.org/Crowdsourcing Yes, the same landing page is shown
on the organic listings as well. So why would the Wikipedia be spending money
on those ads? Is it even Wikipedia who is purchasing those ads? Maybe it is a
3rd party that is interested in getting more content added to certain
Wikipedia… - URL Vs.
Navigational Queries Explained: AKA, Why Did URL Searches At Google Change?
Matt Cutts from Google has a great follow up on our reports that Google
Modifies Navigational Search Results from about two-plus weeks ago. In his
post, he explains that when you search on a URL (i.e.
searchenginewatch.com), Google has stopped showing the information for the
URL and now shows a standard search on the words in the URL itself. I learned
two things from Matt’s post…. - Google’s
Political Action Committee: Google NetPAC
Threadwatch Via Threadwatch, Google will flex political muscles PAC to raise
money for causes, candidates; lobbyists on board from the San Francisco
Chronicle covers how Google has created its own Political Action Committee
named Google NetPAC to to support candidates backing “an open and free
internet.” Google has some small footprints in Washington already, hiring a
lobbying firm in the past to help push public policy in the direction Google
wants it to go…. - Google &
Apple To Do Content, Ad Deals?
Google and Apple in iTV content talks from The Register covers how Google may
be providing video clips for Apple’s “iTV,” announced at last week’s Apple
developers conference. Meanwhile, Apple is about to break big into ad sales
from Valleyway covers a rumor ad partnership between Apple and Google.
Vallleywag says Apple will soon carry Google ads on its web sites and within
iTunes. I guess Google’s CEO joining the Apple board does make the two
companies more friendly. Google will be providing video content to Apple and
plus help Apple monetize their products and content with Google Ads -…
Headlines & News From Elsewhere
AdWords doesn’t want Canadian Qualified Companies in Google Advertising
Professionals, JenSense
Using digg and Netscape to get traffic, Pronet Advertising
Ask.com aims to increase search market share, Reuters
Bigger and better search appliance, Official Google Blog- Podcast: Google
News Told To Drop Belgian News Sites; Google & Apple To Partner?; Yahoo Tries
To Keep Talent Happy & More!, Daily SearchCast
Search Copy Campaign Finalists, MediaPost- Your Own
Google Video Captions, Google Blogoscoped
Yahoo! India to hire 200 techies for mobile tech, Business Standard
Yahoo funds $1M Stanford journalism fellowship, San Jose Business Journal
Why Google Loves The Little Guys, Forbes.com
Google plugs phishing hole, News.com- Which
Google Webmaster Tools Do You Want?, Google Blogoscoped - Google Fixes
AdWords Reporting Issue, Search Engine Roundtable - Google Adds Post-Video Links, InsideGoogle
Google OneBox Q&A Adult Spam, Search Engine Roundtable- Web Analytics Can Track Offline Campaigns, Too, ClickZ
Eyeblaster Expands Into Search Marketing, ClickZ- The
Google Murder, Google Blogoscoped
Picasa Web Albums – No Invitation Required, Google Operating System
MSN Launches Beta of Soapbox on MSN Video, Microsoft Press Release
Sainsbury’s signs as Yahoo! Answers first UK advertiser, Revolution- Ballsy Google Kicks Belgian Newspapers’ Asses, InsideGoogle
- Google Analytics Now Up To 50 Profiles, InsideGoogle
WebSearchU, The Link Spiel
Fast Facts: Distance Calculator (U.S. Only), ResourceShelf
Google Ordered to End Belgian News Usage, Associated Press-
Newspapers demanding Google cache removal being zapped from index …,
Pascal Van Hecke - Botnet operator taps into Google Analytics, VNUnet
Quigo Going Trying To Win Google, Yahoo Publishers and Advertisers, Search
Marketing & ROI
Some AdSense Publishers Can Place Ads in Emails, Search Engine Roundtable
The impact of SEO on online advertising market, Search-Science