New and
Improved 10 Tips to the Top at Search Engine Guide has Jill Whalen of
HighRankings taking a fresh look at
top SEO things to consider. She’s got the details over there, but here’s the
summary:
- Stick with an established domain, if you can
- Optimize for your audience, not search engines
- Research target terms extensively
- Design your site with target terms in mind
- Build a search engine friendly site
- Use descriptive links
- Create compelling copy keeping target terms in mind
- Incorporate target terms into your title tags (YES! Each page should have
a unique title) - Ensure your site is link-worthy
- Don’t fixate on ranking for one particular term
Plenty of good starting places advice. Need more?
Top Ten List Of
Search Ranking Factors talks about a list that Rand Fishkin helped get
compiled last week.
FYI, Jill was also
featured in an About.com interview this week, if you want to learn more
about her and her SEO philosophy. Jill’s also got an SEO seminar coming up next
month in Philadelphia. More details on that
here.