adCenter Add-In for Excel Out of Beta, Rebranded to Microsoft Advertising Intelligence
adCenter has released its Add-In for Excel out of beta and has given it a brand new name: Microsoft Advertising Intelligence. The tool is available in the US, Canada, UK and France.
The tool is designed to aid SEMs in their keyword research and optimization within adCenter. It includes keyword expansion, research, pricing, and KPI data.
US customers will also see new features including Vertical Top List, Vertical KPI’s and Content Impressions by Month.
Have you used the Add-In for Excel? Do you recommend the newly named Microsoft Advertising Intelligence? Share your thoughts in the comments.
Noël Reilly, Strategic Account Director at Microsoft, discusses her upcoming session at The Transformation of Search Summit, challenges, industry trends.
Voice search has been identified by the world’s leading technology providers as a huge opportunity to acquire market share over the next decade. It currently lacks mainstream adoption - but all that could change before long. So who is in the lead for the voice search "space race"?
This week sees the launch of our Marketer's Guide to Artificial Intelligence report, which takes a look at how AI can be used for marketing, now and in the future.
