SEW Experts: Yellow Pages and Search

In today’s Searching for Meaning column, “Yellow Pages and Search,” Kevin Ryan explains that yellow pages directories and search engines are hopelessly intertwined as directories feed search queries and search queries feed directories. A new spin on the old book might just connect the dots.

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Solving the agency search intelligence gap

How can agencies fill the voids in their search intelligence? Ian O’Rourke, CEO, Adthena, and Stephen Davis, Global Product Leader for Media Intelligence, Kantar shed light on this dilemma.

Industry

What to expect from SEO in 2021?

Want to learn the most important trends to be on the lookout for in 2021? Read our article to find out the top SEO trends for 2021.