Speculations were high on what elements went into Yahoo’s Quality Bid-based pricing since they announced the change two days ago.
People thought conversions from use of Yahoo Analytics was part of the algorithm determining pricing, but Yahoo wrote a blog post to clarify that this was not the case.
Google Ads has added a PMax setup option that can send users to a Google-hosted Business Profile experience instead of the advertiser’s website, spotted by Thomas Eccel.
Bing is testing light blue bubbles on desktop, likely for sitelinks, following a similar color change recently made to its ‘People also ask’ questions.
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