Below, a recap of
stories posted today to the Search Engine Watch Blog, along with other items we’ve spotted but not blogged
separately:
Today From The SEW Blog…
- Windows
Live Adds New Features
The Windows Live Blog announced changes they have made to Live.com. The
changes include;…
GeoVector and the Mo-Lo Search ‘Use Case’
I continue to think about the challenges of mobile-local search, where there
is arguably a more compelling consumer use case than on the Internet — user
needs are generally more immediate. Microsoft?s Search GM Erik Jorgensen
publicly stated that he believed the majority of local searches will
eventually be conducted on mobile devices. In concept it’s not hard to agree.
But the question is one of timing and technology. The form factor (hardware),
the business model and network speeds will all need to come together to drive
consumer adoption. Once the use cases are established then we can think
about…- Google
Resets Many Inactive AdWords Keywords to Active
I reported this morning about Google resetting many of the “inactive” keywords
in a Google AdWords account to the “active” status. Keywords become inactive
often if the “quality” of those ads are too low, most likely because the
click-through rate on that keyword is too low. It seems as if Google has reset
many of the “inactive” keywords in AdWords advertisers campaigns, so they can
start fresh…. - Google
Helps California Earn Record Tax Receipts
SFGate.com reports that Google has probably helped the State of California
bring in record tax receipts for the 2005 year. The article says that
California brought in “a record $11.3 billion in personal income tax
receipts,” which was $4.3 billion more than it collected the previous year.
They attribute a “significant chunk” of the $4.3 billion towards Google
employees and executives stock in Google, specifically 1/8th or more of the
total gain. The executives alone could have paid around $450 million in
capital gains tax on their stock sales of $4.4 billion at the 10.3% state-tax
bracket….
ResourceShelf Offers Real-Time Resource Engines Feature
Gary Price has launched a new feature at ResourceShelf named “ResourceShelf
Real-Time.” ResourceShelf Real-Time will provide links to resources, including
Web resources and desktop/palm/client applications, that “offer real-time or
near real-time” data and information. In Gary’s first Real-Time post, he links
to FlightAware, Amtrak Real-Time Train Status, What’s Playing on Sirius
Satellite Radio Right Now, City of Seattle Real-Time 911 Dispatch and more. So
if you are a specialty search ‘freak’, I highly recommend you get your fix
from ResourceShelf Real-Time….- Inside
Google Book Search Blog Launches
Google has recently launched Inside Google Book Search, the Google Book Search
blog. The blog will not only keep us informed on Google Book Search product
announcements, but will also provide Google book search tips. They will also
highlight books they found useful and enlightening at the blog. Visit the new
blog at
https://booksearch.blogspot.com/…. - New
Product Additions for AdSense Referrals & Buttons Get a Makeover
Google AdSense has launched a couple new products to their AdSense referral
program, adding Google Pack and Picasso to the list of products that
publishers can refer new users to. They have also updated the styling of the
old buttons and added a few new color schemes to the mix as well…. - Does
Google Use Whois Information?
Can whois information be used by a search engine to rank web pages? Is Google
using whois information in their ranking of web pages? Some research on a
recent trilogy of Go Daddy patent applications raised those questions in my
mind. The patent filings involve adding additional reputation information to
published whois data, and letting others use the information for a number of
reasons, including letting search engines incorporate that reputation
information into their ranking mechanisms. This seemed in line with something
that Google discussed doing last year in Information retrieval based on
historical data. But, is it something that…
Other Things We Read, Didn’t Blog But You Might Want To Read…
Candygate: Googleplex still has M&M’s, Valleywag
Yahoo Losing Another Valuable Person, Smart-Keywords- For Targeted Results, Map MySpace To Search,
Marketwatch - Japanese search engine ?MARS FLAG? to officially open,
Multilingual Search Blog - Squidoo: Seth
Godin?s Purple Albatross?, TechCrunch - TiVo Offers
Subscriptions to Branded Content, ClickZ - Google
Related Links Crash, Google Blogoscoped
Certify Me – Two Emerging SEO Certification Programs, Search Engine Guide- SEO
Certification – Is There Any Value to It?, Threadwatch (reaction to the
above) - Google
Art Exhibition, Google Blogoscoped
Ex-Ask director to head DoubleClick in UK, Net Imperative
SiteAdvisor Extension for Google, Google Blogoscoped
AOL Buddy List’s Social Network Expands With AIM Pages, Phoneline, Paid
Content- C-Span
Opts For Google, Reciprocity Over Viral Video Of Colbert, Paid Content - Live
Messenger Opens to Public, TechCrunch - Google
looks Olive up and down, but then rejects it, Silicon Beat - My
First Day As An AdWords Advertiser, John Battelle’s SearchBlog
What ?High Paying Keywords? Lists Do Not Tell You, V7N- Catull: The Google Font, InsideGoogle
Googler David Bau, Google Blogoscoped
Answers.com Reports First Quarter 2006 Financial Results, ResourceShelf- Google
founders will invest in Bioethanol in Brazil, Dirson
Pundits Discuss the Internet’s Future, Wall Street Journal