Continuing to believe that to be a media company, you’ve got to own your own
original media, Yahoo’s planning a reality TV show.
Yahoo! Wows MPG Summit, Reveals Plans For Reality Show from MediaPost covers
"Wow House," where two families get $10,000 to upgrade their homes. Hmm — why
do I suspect they’ll do a lot of their shopping online aided by Yahoo Search and
Yahoo Shopping?
Perhaps Wow House will work better for Yahoo than their famed original news
content with Kevin Sites.
Yahoo’s Original News Off To Slow Start covers how Yahoo’s "Kevin Sites In
The Hot Zone" apparently hasn’t been bringing in truckloads of readers and has
relatively few ads.