What’s the first step in search marketing? Knowing your audience — and that means knowing how they are searching. Our
Search Term Research & Targeting session is designed to help those new to the space understand the
skills and tools to help you search. Christine Churchill from KeyRelevance will provide an overview of such things, while other speakers such as Dan
Thies from SEO Research Labs, Tor Crockatt from MIVA
and John Slade from Yahoo Search Marketing will explore some specific facets of research and targeting.
Search Term Research & Targeting – SES San Jose 2005
Want SEW higher in your Google results?Add as a preferred source
More in Events
View moreQ&A with Bill Hunt: Secrets from a Search Marketing Veteran
On the eve of his SES Atlanta keynote, Bill Hunt chats with us about how the industry has evolved over the past 20 years, sharing his expert advice on successful search marketing.
Heating Up the Search Scene in Southern Florida at SES Miami
In this sneak preview of SES Miami coming up on March 26, you will see why swapping a day at the beach for a conference room is well worth it.
SES Miami Preview: Google’s Tech Lead Maile Ohye
In advance of her session at SES Miami on March 26, Google’s Maile Ohye shares how marketers should be thinking about customer-centric design.