Meet the Webfeed Search Engines

At a recent Search Engine Strategies conference, representatives from some of the major webfeed and news syndication services sat down talked about how to prepare, submit, and subscribe to the various webfeed search engines. In today’s SearchDay article, Feeds: A New Channel for Search Marketing, guest writer Shari Thurow recounts the lively panel featuring Bloglines’ Mark Fletcher, Feedster’s Scott Rafer, Moreover’s Jim Pitkow, Topix.net’s Chris Tolles and Yahoo’s Jeremy Zawodny, discussing the opportunities webfeeds provide for both searchers and marketers.

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Solving the agency search intelligence gap

How can agencies fill the voids in their search intelligence? Ian O’Rourke, CEO, Adthena, and Stephen Davis, Global Product Leader for Media Intelligence, Kantar shed light on this dilemma.