In just a few days the keyword Celebrex has gone from a $.95 cent term on Overture to over $4.00, according to this article from Bambi Francisco at Marketwatch.com.
Francisco adds, “…on Friday, there were no personal-injury attorneys using this keyword to advertise. On Monday, the top five advertisements came from attorneys seeking to represent potential Celebrex victims.”
Google is testing a new design for ads at the bottom of AI Mode responses, replacing the grey background with a white background and black border.
Google Ads has added a PMax setup option that can send users to a Google-hosted Business Profile experience instead of the advertiser’s website, spotted by Thomas Eccel.
Bing is testing light blue bubbles on desktop, likely for sitelinks, following a similar color change recently made to its ‘People also ask’ questions.
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