In just a few days the keyword Celebrex has gone from a $.95 cent term on Overture to over $4.00, according to this article from Bambi Francisco at Marketwatch.com.
Francisco adds, “…on Friday, there were no personal-injury attorneys using this keyword to advertise. On Monday, the top five advertisements came from attorneys seeking to represent potential Celebrex victims.”
Google Ads has removed the campaign-level language setting from Search campaigns, so ads now match users by ad language, while Performance Max keeps the setting for YouTube, Display, Discover, and Gmail.
Google is testing two new layouts for Shopping ads in its mobile Shopping tab. One moves product images to the left of the listing, while another places the “Sponsored” label below the image.
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