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Redirects for SEO: Soup to Nuts

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If you’re redesigning or moving a site and your URLs are changing, you will need redirects. So save your site’s search equity and be an SEO hero by following this redirects for SEO plan. If you’re redesigning or moving a site and your URLs are changing, you will need redirects. So save your site’s search equity and be an SEO hero by following this redirects for SEO plan. 0 Comments

A Shift to Shopping Ads

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Retailers are jumping on board with Google's shopping ads. here's a look at accounts that have been running shopping ads consistently. Retailers are jumping on board with Google's shopping ads. here's a look at accounts that have been running shopping ads consistently. 0 Comments

Tapping Into Your Alpha Audience: How Blogger Outreach Can Amplify Your Reach

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To grow organic rankings safely, links have to be earned on the basis of great content. But if the reality is that only 2 percent of followers share content — what hope do you truly have of earning links if your audience doesn’t share or amplify? If the reality is that only 2 percent of followers share content — what hope do you truly have of earning links if your audience doesn’t share or amplify? 0 Comments

5 Ways to Use Your Competitors to Gain SEO Momentum

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It seems crazy to think that you can use your competitors, and sometimes actively work with them to lead your SEO campaign to success, but this is the reality. It seems crazy to think that you can use your competitors, and actively work with them to lead your SEO campaign to success, but this is the reality. 0 Comments

Let’s Talk Mobile, Shall We? [#CZLNY]

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Search marketers need to go hard with mobile - or go home. And in the ever-evolving world of mobile paid search, phone calls are becoming the "new black." Search marketers need to go hard with mobile - or go home. And in the ever-evolving world of mobile paid search, phone calls are becoming the "new black." 0 Comments

Google’s Doorway Algorithm Update

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Google has announced it will soon be cleaning up its algorithm for doorway pages in order to improve user experience. Google has announced it will soon be cleaning up its algorithm for doorway pages in order to improve user experience. 0 Comments

5 New Types of Content for the Future of Marketing

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Every search marketer knows that a good SEO strategy rests on the strength of its content. Savvy brands will keep an eye on the following five emerging content types to determine when it makes sense to integrate them into their existing search campaigns. Every search marketer knows that a good SEO strategy rests on the strength of its content. 0 Comments