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- SEO that scales—what SaaS brands can teach you | SEW Weekly Digest
SEO that scales—what SaaS brands can teach you | SEW Weekly Digest
Plus: AI’s impact on search trends
Hi there,
Welcome back!
Highlights from today's newsletter:
🔍 AI-powered keyword research just got smarter
🎯 AI-driven ads beat traditional campaigns on ROAS
🛠️ Top SEO tools you’ll want in your 2025 stack
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TOP OF THE SERPS 🏆
Paid channels deliver quick wins. Enterprise SEO builds market resilience.
As SaaS brands wrestle with rising CAC and fragmented buyer journeys, we explore why enterprise SEO is becoming the core growth engine for long-term scale.
From technical SEO as an engineering priority to content designed around workflows, not keywords, this piece outlines how top SaaS players—like Adobe and HubSpot—leverage SEO beyond rankings to drive sales readiness, retention, and trust.
Organic search is a structural moat that supports the entire revenue engine.
AI & SEO 🖱️
SEO INNOVATION |
AI MARKETING TRENDS |
AI ADVERTISING TRENDS Key findings highlight a 17% higher ROAS for AI-driven YouTube campaigns, a 23% increase in sales when combining Video Reach and Video View Campaigns, and a notable 15% ROAS improvement in Broad Match Search campaigns. |
EXTRA CLICKS FOR THOUGHT 💡
SEO TOOLS TRENDS |
SEO STRATEGY |
SEO TECHNIQUES |
SOUNDS OF SEARCH 🎧
LOCAL SEO IN 10 Poor heading structures on local business websites hinder SEO performance. By mastering the crafting of effective headings, businesses can boost their search rankings, thereby enhancing visibility. This practice transforms a common error into a competitive edge for online dominance. |
MORE THAN A NEWSLETTER
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