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SES San Francisco 2010, August 16-20
SearchDay is our free daily e-mail summarizing the day's search marketing news. See example.
http://ad.doubleclick.net/adj/sew.us/home;sect=site;page=;artid=3603159;pos=mpu1;tile=18;sz=200x200,300x250,336x280,300x600;ord=930911001280413335?

Don't Let Your Web Site Design Become a Nightmare by Kristine Schachinger

ANALYTICS & ROI
Avoid losing money, time, customers, and conversions. Why hiring a graphic designer or marketing firm to design your site is a rotten idea. - Jul 29, 2010

Hiring an In-House Link Marketer? 2 Essential Skills for the Job by Justilien Gaspard

PROMOTION & LINK BUILDING
When hiring a link marketer, ask these important questions during the hiring process to make sure they have the right stuff to help your company. - Jul 29, 2010

7 Golden Rules for Paid Search Copy by Kevin Gibbons

SEARCH ADVERTISING
Using these seven tips will help get your PPC ads some real attention and get the right kind of clicks. - Jul 28, 2010

Defining Search Engine Optimization in 2010 by Gareth Owen

SEARCH ENGINE OPTMIZATION
Taking the time to identify your market and focusing on how to build relationships with those relevant sites will put you above SEOs who are still focusing on outdated tactics. - Jul 28, 2010

Karen Wickre To Share Secrets about Blogging @ Google by Greg Jarboe

NEWS: Blogs | Google | Twitter
Karen Wickre, Senior Manager of Corporate Communications at Google will share secrets about Blogging @ Google today, July 29, 2010, at 1:00pm EDT / 10:00am PDT. There is still time to register for the free webcast and webinar, which ... - Jul 29, 2010

Elixir Interactive Online Reputation Management Case Study by Greg Jarboe

NEWS: Case Studies | SEO: Best Practices | Worst Practices
Elixir Interactive has shared a very unusual online reputation management study. What is unusual is that the interactive marketing agency, which provides online reputation management and search engine optimization services, and it's well-respected CEO and President, Fionn Downhill, are ... - Jul 29, 2010

Old Spice Commercial Increases Sales 107 Percent by Greg Jarboe

NEWS: Google: YouTube | SEM Industry: Events | SEM Industry: Trade Shows
If you haven't seen him yet, check out the YouTube video of Isaiah Mustafa asking ladies, "Should your man smell like an Old Spice man?" As of today, the video has 11,740,466 views -- making it the most viewed ... - Jul 28, 2010

comScore Finds Social Networking Sites Reach Higher Percentage of Women than Men by Greg Jarboe

NEWS: Social Media | Stats: comScore | comScore
According to comScore, social networking sites reach a higher percentage of women than men globally, with 75.8 percent of all women online visiting a social networking site in May 2010 versus 69.7 percent of men. This is just one ... - Jul 28, 2010

Econsultancy Finds Companies Are Increasing Investment in Site Search to Drive Sales by Greg Jarboe

NEWS: Stats | Econsultancy | site search
According to new research from Econsultancy, companies worldwide are increasing their investment in site search because they want to improve the experience for website users and increase site usage and sales. - Jul 28, 2010

News Picks: Ask.com, historious, Disney & Playdom, @Earlybird & Jet Blue... and more by Liva Judic

NEWS: Ask.com | Disney | Facebook delete
An overview of some of today's ad/tech news. - Jul 28, 2010
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