Search Engine Watch

SEO News
  1. Bing Offers 5 Tips for Google Penguin & Panda Victims

    Bing Senior Product Manager Duane Forrester posted five tips for webmasters to help diversify their traffic sources and avoid major losses during algorithm changes, using a poem about Google’s Penguin and Panda updates to illustrate his point.

  2. SEO, Why You Are Doing it Wrong

    Trent Harbour's site was bitten by Penguin. This is a cautionary tale of missteps towards the problem of ranking on search engines. It is also an examination into why small businesses are completely at a loss as to what constitutes “ethical” SEO.

  3. Google & Link Schemes - Several Shades of Gray

    What Google says about link schemes is important to understand. Understanding the gray area between what Google says and what (currently) works is a different matter. This post examines each of the examples of link schemes provided by Google.

  4. Instagram for Video: Searching for the Next Big Thing

    Instagram has been the biggest story as of late, with its lofty $1 billion acquisition by Facebook. Will SocialCam or Viddy be the one eventually anointed the Instagram of video? Here’s what we can learn by examining the online buzz and search data.

  5. Record 9.5 Billion Video Ads Were Viewed in April 2012

    181 million U.S. Internet users watched nearly 37 billion online content videos in April, comScore Video Metrix reported. Video ads saw another record-breaking month with nearly 9.5 billion views, representing 1 in 5 videos viewed online that month.

  6. Doodle 4 Google 2012 Winner Travels to Pirate Times

    It’s the coloring contest that blows all others out of the water. Second-grader Dylan Hoffman of Wisconsin scored a $30,000 college scholarship, a $50,000 technology grant for his school, and a Chromebook as the winner of Doodle 4 Google 2012.

  7. Facebook Privacy Lawsuit Seeks $15 Billion

    Hours before its IPO, Facebook was hit with a $15 billion lawsuit, alleging that the social network knowingly infringed on user privacy when it used browser cookies to track activity. The suit included more than 20 complainants.

  8. Google Chrome Becomes World's Most Popular Web Browser

    Google Chrome overtook Microsoft's Internet Explorer to become the world's most popular web browser for a full week for the first time in its history. Chrome enjoyed a week-long surge in use between May 14 and 20, according to StatCounter.

  9. Yahoo to Sell Half of Alibaba Stake for $7.1 Billion

    Yahoo holds a 40 percent stake in Alibaba, but will be able to reduce this by half. The deal also includes provision for a share buy-back plan for Yahoo and a potential IPO by Alibaba. Sale proceeds will be returned to Yahoo shareholders.

  10. Google-Motorola Deal Gains China's Approval

    Google has confirmed that Chinese authorities have approved its $12.5 billion acquisition of Motorola. The deal is expected to be closed by this Wednesday, with the requirement that the Android system remain free and open to use for five years.

  11. 6 Tools to Manage Your Twitter Followers

    Managing Twitter followers can become a time consuming task, taking time away from actually sending messages and growing your influence. Here are a few free and paid tools that will save you time and provide all the important data you need.

  12. 4 Ways to Rethink a Facebook Advertising Campaign

    Facebook is a different medium than paid search advertising, with entirely unique advantages. Learn ways to restructure your paid social advertising paradigm without over-committing to media spend and track results and ROI on Facebook.

  13. Why Your SEO & Social Strategy Should Include Pinterest

    You don’t have to be a lifestyle-type site to win on Pinterest, you merely need to make your brand fun and create interesting, shareable images. Pinterest offers other benefits, including social links generated from content shared on Pinterest.