The Insurance Marketer’s Guide to Driving Consumer Calls from Search

69% of insurance consumers ran an online search before scheduling an appointment, and many of those searches often converted by calling. As a matter of fact, 78% of insurance consumers call a business after a search, and consumers are 2.8x more likely to call from a search ad.

Download this report to discover more:

  • How using call analytics is essential for marketers to personalize the caller experience
  • Why analyzing conversations to score leads, assess agent performance and tracking conversions is critical for businesses
  • Why using caller questions will boost conversions from SEO

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