To enhance your current link building strategy, use these 10 tips for choosing partners, optimizing communication, calculating effectiveness, and delivering valuable content.
Baidu has followed Google and Bing by abandoning the practice of including organic search query information in the http referrer.
If search engines cannot crawl your website or index your pages, all of the content in the world will not make any difference.
The new Search Analysis tool will be more accurate than the existing Search Queries report in Google Webmaster Tools.
To minimize the impact of webspam, the search giant will adjust its algorithm for doorway pages.
The tech giant is sending warnings to webmasters whose sites are not mobile-friendly. How can you adapt and optimize your mobile SEO strategy?
Google Webmaster Trends analyst John Mueller says sites shouldn't focus on individual factors of individual algorithms, but rather on fixing sites themselves to improve rankings.
Paying for Google AdWords will get you higher organic search rankings! All algorithmic changes are designed to force people to buy AdWords ads! Tools will solve every SEO problem you've ever had! Yeah, don't believe everything you hear or read.
In a recent webmaster help video, Google's Matt Cutts talks about the nuances of 404 vs. 410 status codes. While Google's crawlers treat 404s and 410s nearly identically, Cutts reveals that sometimes Google does treat them a little bit differently.
Not every site is impacted the same way by Penguin, Google's algorithm that targets spammy link building tactics. On Twitter, Google's Matt Cutts told one webmaster to continue doing backlink cleanup, as the site has a "very mild case of Penguin."