See that’s the thing about SEO, it doesn’t matter how doggedly you optimise every element of your site, there will always be someone trying to ruin your plans for total SERP domination
The first thing I had to figure out when asking this question was, what the heck do you actually call the links that appear under the main URL when searching for a brand or a publisher?
The holiday shopping season is the most significant time of year for digital marketers, starting with Halloween. Consider these insights and optimize your ad campaign strategy.
Links on Google's mobile search results are now expandable. According to the British SEO who pointed this out over the weekend, the change is about device unification and search dominance.
Checking out the competition and user reviews, and getting reacquainted with your clients and their objectives can help PPC professionals when writer's block hurts their ad-creating process.
The simple AdWords Script that has allowed ads to be paused or enabled on certain dates through the engine, without having to create a separate campaign.
Now, Enhanced Sitelinks are available to Bing Ads customers in all markets, worldwide.
Bing Ads has revealed a new feature dubbed "dynamic sitelinks" which creates annotations for ads that haven't specifically set up sitelink extensions.
The new feature gives marketers more space to promote their products and separate themselves from competitors.
Google has made some changes to how they are displaying mobile search results, and if you're ranking number one for your queries and have sitelinks, your click-through rate from mobile devices on those searches might get significantly higher.