SEO isn't the big money maker many people believe, with many SEOs serving a small number of clients most earning smaller revenue. Bright Local has done a refresh of their 2011 Local SEO Industry Survey and there are some surprising results.
Insight into what people search for online is key for search marketing success. While several free keyword tools are available, paid and subscription-based services tend to offer more analysis, competitive data, support, and extra features.
SEO Wars. Links vs. title and meta tag teams to deliver a championship Web site Page Rank.
Links to the week's topics from search engine forums across the web: Report: Local Search Advertising Spend Will Double - Content Is King - Do I Need Adwords? - Organic Search Vs. Paid Advertisement - SEO Rates - Moving to Pay-For-Performance, and more.