search optimization

A picture of a spider diagram drawn in red marker in the foreground, with the word SEO in the middle and other terms leading off it: marketing, keywords, strategy, metadata, design, backlinks, intuitive. A blurred person in the background is holding the marker, writing the diagram on what appears to be a clear glass pane.
A graphic of a mobile phone with a striped red and white awning on its top, to make it resemble a shop front. The word "BUY" is displayed on the phone screen. A hand is hovering over the phone screen with one finger pressing on the word "BUY".
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