political campaigns
Obama Beats Romney Early in Digital Marketing Race
A winning digital strategy may loom even larger in influencing this year’s presidential campaign than it did in 2008. When it comes to searches, paid search marketing, and display advertising, President Obama is outpacing challenger Mitt Romney.
AOL Launches Political Ad Platform, Seeks Top Music Ops Hire
When AOL is in the news, it means business… CEO Tim Armstrong said advertising would be AOL’s primary source of revenues in ... read more
Advocacy Inc. Responds to Video E-mail Skepticism
I got a note from Maggie Duncan, Advocacy, Inc.’s assistant director of client relations, in regards to a post I made the ... read more
Viral Email Featuring Goofy Porn Interview Misses Point
They say all publicity is good publicity. Still, I’m not sure why a Congressman running for re-election would want to send out ... read more
