If SEO and PPC worked together, marketers could do their jobs much better - and make a lot more money for their companies.
Government time and money could be better used supporting the type of innovation at companies like Google – as opposed to pandering to the sour grapes of a few envious competitors who just happen to be reporting fabulous success stories themselves.
A new Google Knowledge Graph test has been spotted – one that gives users the option to “Explore More” on the topic, displaying additional options around the query just below the search bar, in addition to the info box in the right sidebar.
Three companies – Conductor, SpyFu, and Slingshot SEO – have released studies offering alternative looks at the distribution of Wikipedia results on Google’s first page and beyond, to determine how pages rank for a large assortment of queries.
Are you capitalizing on the intent of each user’s query? Here's how to create a strategic, tiered keyword list by drilling down to the molecular level to analyze how your keywords and snippets match a user's search query and that user's intent.
Keywords can make or break any search marketing campaign. Here are some important questions you need to answer about your niche before diving in.