If search engines cannot crawl your website or index your pages, all of the content in the world will not make any difference.
Google Webmaster Tools is the primary mechanism for Google to communicate with webmasters and helps alert you about issues with your site. This guide will walk you through the various GWT features, and what actionable data can be found within.
Digital marketing agency 360i announced a new technology platform for pay-per-click advertisers that aims to reverse engineer the Google AdWords quality score and make recommendations on how to improve performance.
If done improperly, a site redesign, relaunch, or update can have disastrous consequences. What has gone wrong? Why are you experiencing a grave organic search exposure loss? Here's a quick assessment you can use to diagnose post-launch issues.
You want to rank many pages on a site, not just the homepage. You're also actively making changes to your sites and want bots to quickly see this. Here's how to ensure search engine bots will frequent your site more often and crawl more pages.
Two additional Google Webmaster Tools features are now available to site owners: a structured data dashboard with site, item type, and page-level views, as well as a new domain verification option using DNS CNAME records.
Bing has unrolled a new update to its Webmaster Tools. The update, nicknamed Phoenix, brings what Bing calls a "new, fresh user experience" and some new reports that bear a striking resemblance to the former Yahoo Site Explorer.
Google is embarking on an awareness-raising program that will see it notify, via its own search results pages, roughly half a million users that they may be on the brink of losing their internet connection as a result of a malware infection.
Two adult entertainment companies have filed a federal antitrust lawsuit against the operators of the .xxx top-level domain, and the administrator of the Domain Name System (DNS), alleging violations related to the controversial TLD.